Google's advertising platform serving search, display, video, and shopping ads.
High — provisions that significantly limit your legal rights, authorize broad data collection, or create material financial exposure. Medium — provisions worth knowing about but with partial protections or limited scope. Low — standard terms with minimal consumer impact.
This provision establishes Google's right to terminate access to the AdSense monetization platform on a unilateral and immediate basis, which creates material operational risk for publishers whose re…
This provision establishes the publisher, rather than Google, as the party responsible for obtaining and managing end-user consent for ad-related data collection on their properties. Failure to imple…
This provision establishes a unilateral enforcement mechanism whereby Google may retain earned revenue based on its own internal assessment of traffic validity, without requiring independent verifica…
This provision establishes an affirmative publisher obligation to identify child-directed content and configure ad serving accordingly, with failure to do so creating both AdSense policy violations a…
This provision establishes Google's enforcement authority, including the right to withhold earned but unpaid revenue upon account termination for policy violations, which creates direct financial ris…
This is the Google AdSense Terms of Service, the publisher agreement that governs participation in Google's advertising network, including how ads are served on publisher properties, how earnings are calculated …
This is the Google AdSense Program Policies document, which sets out the rules website publishers must follow to participate in and earn revenue from the AdSense advertising program. The document …
The Google Ads Data Processing Terms are a controller-processor contract that governs how Google processes personal data on behalf of businesses that use Google Ads services. The terms establish that …
This document is the Google Pay Terms of Service for users outside the United States, governing how Google Pay can be used for contactless payments, online transactions, transit passes, loyalty …
This is Google Ads' Editorial and Technical Requirements policy, which sets the content, formatting, and destination page standards that all advertisers must follow when running ads across Google's advertising platforms. …
This is Google Ads' Inappropriate Content policy, which defines the specific categories of content that advertisers cannot promote or reference when running ads on Google's advertising network. The policy prohibits …
This is Google Ads' legal requirements policy, which governs the standards advertisers must meet to serve ads on Google's platforms, covering regulated categories including prescription drugs, financial products, gambling services, …
This is the Google Ads Advertising Policies document, which establishes the content, targeting, and conduct rules that all advertisers must follow to run ads on Google's platforms, including Google Search, …
ConductAtlas tracks 8 Google Ads documents including terms of service, privacy policy, and other governance documents. Every document is captured daily with cryptographic verification.
Google Ads has made 0 policy changes in the past 12 months across the documents ConductAtlas tracks.
ConductAtlas has classified 66 provisions across Google Ads's tracked documents. 25 are rated high severity, 29 medium, and 12 low.
Yes. Monitor subscribers ($19/month) can add Google Ads to their watchlist and receive same-day email alerts whenever any tracked document changes.