A cloud-based customer relationship management (CRM) and marketing automation platform that provides tools for sales, marketing, customer service, and content management to businesses of all sizes. The company processes extensive customer data including contact information, website interactions, email communications, and business analytics across its integrated software suite. Their terms of service and privacy policy are significant for users because they govern how personal and business data is collected, stored, shared, and used across HubSpot's ecosystem of marketing and sales tools.

3 Documents
78 All provisions 14 High severity 52 Medium severity 12 Low severity
14 Changes · 12 mo
Jul 2, 2026 Last change

High, provisions that significantly limit your legal rights, authorize broad data collection, or create material financial exposure. Medium, provisions worth knowing about but with partial protections or limited scope. Low, standard terms with minimal consumer impact.

Governance Coverage
Data Sharing
48 provisions · 13 high · 15 med
Contract Terms
38 provisions · 9 high · 21 med
Privacy Rights
28 provisions · 1 high · 22 med
Data Collection
19 provisions · 3 high · 9 med
Data Usage
16 provisions · 2 high · 10 med
Payment Fees
16 provisions · 6 high · 9 med
Legal Jurisdiction
12 provisions · 1 high · 10 med
Disclosure Requirements
11 provisions · 3 high · 8 med
Liability Limitation
11 provisions · 7 high · 4 med
Developer Api
9 provisions · 4 high · 5 med
Quick Facts
Arbitration: Present
AI Training: Disclosed (high impact)
Data Retention: Specified
Key Governance Provisions
High Thirty-day advance notice of sub-processor changes

The 30-day advance notice period, available only to customers who opt in, sets a defined minimum window for customers to assess or respond to sub-processor changes before they apply.

High Triggering events for sub-processor change notifications

Subscription to notifications is the mechanism that triggers HubSpot's obligation to provide advance notice; customers who do not subscribe will not receive email alerts for these changes.

High HubSpot right to add or deprecate sub-processors

HubSpot retains the right to unilaterally change which third parties access Customer Data, subject only to its own belief about service enhancement or consolidation goals.

High Customer consent to HubSpot affiliate sub-processor access

Consent to affiliate sub-processor access to Customer Data is obtained through DPA agreement rather than a separate, explicit opt-in at the time of sub-processor engagement.

High OpenAI AI service provider for HubSpot AI

OpenAI's role as a sub-processor means data processed through HubSpot AI features may be sent to OpenAI and handled across multiple jurisdictions, including the United States, European Economic Area,…

Document Coverage
Privacypolicy Subprocessorlist Termsofservice
Last change detected: Jul 2, 2026 Changes (12 months): 14 Documents monitored: 3 Provisions tracked: 78
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Documents

HubSpot Sub-Processors

Medium

This document lists the third-party companies HubSpot shares your data with and explains how that sharing is authorized. When you agree to HubSpot's DPA, you automatically consent to all listed …

Last updated July 6, 2026 · Sub processor list
7 provisions 1 version captured Version history →

HubSpot Privacy Policy

Medium

HubSpot collects professional data about individuals from public sources and third parties—even if those individuals have never directly interacted with HubSpot—and may share that data with HubSpot customers who use …

Last updated May 5, 2026 · Privacy policy
8 provisions 8 versions captured 1 significant change Version history →

HubSpot Terms of Service

Medium

This document governs your subscription to HubSpot's services. Once you commit to a subscription, you cannot cancel early or get a refund except in narrow circumstances the Agreement spells out, …

Last updated May 5, 2026 · Terms of service
10 provisions 8 versions captured 1 significant change Version history →

Recent Changes

July 2, 2026 · HubSpot Privacy Policy Medium

HubSpot updated its privacy policy on July 2, 2026, making three operational changes: (1) renamed 'enrichment products' to 'enrichment features' throughout the policy; (2) added a new section describing how …

View change record →
July 2, 2026 · HubSpot Terms of Service Medium

HubSpot updated its Terms of Service on July 2, 2026, with changes primarily focused on AI governance and product naming. The terms now explicitly state that AI is embedded throughout …

View change record →
📈 Policy Drift Analysis View all changes →

High Severity Provisions (13)

View all high severity provisions → Compare HubSpot with other platforms →

Applicable Regulations

EU AI Act
European Union
View official text ↗
CCPA/CPRA
California, USA
View official text ↗
Colorado AI Act
US-CO
View official text ↗
CFAA
United States Federal
View official text ↗
Connecticut Data Privacy Act Amendments
US-CT
View official text ↗
CAN-SPAM
United States Federal
View official text ↗
ePrivacy Directive
European Union
View official text ↗
FAA
United States Federal
View official text ↗
FTC Act Section 5
United States Federal
View official text ↗
GDPR
European Union
View official text ↗
Indiana Consumer Data Protection Act
US-IN
View official text ↗
Kentucky Consumer Data Protection Act
US-KY
View official text ↗
Texas AI Act
Texas, USA
View official text ↗
Universal Opt-Out Mechanism Expansion 2026
US
View official text ↗
VPPA
United States Federal
View official text ↗

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Frequently Asked Questions

What HubSpot documents does ConductAtlas track?

ConductAtlas tracks 3 HubSpot documents including terms of service, privacy policy, and other governance documents. Every document is captured daily with cryptographic verification.

How many policy changes has HubSpot made in the past year?

HubSpot has made 14 policy changes in the past 12 months across the documents ConductAtlas tracks.

How many provisions has ConductAtlas classified for HubSpot?

ConductAtlas has classified 78 provisions across HubSpot's tracked documents. 14 are rated high severity, 52 medium, and 12 low.

Can I get alerts when HubSpot changes their policies?

Yes. Monitor subscribers ($4.99/month) can add HubSpot to their watchlist and receive same-day email alerts whenever any tracked document changes.