Synthesia Privacy Policy

Synthesia's privacy policy explains how the company handles your personal and biometric information when you create an AI Avatar. It collects a sample of your image, video, or audio, uses it to build your Avatar and verify your identity, and keeps that data only as long as your Avatar exists or the law requires. Synthesia will not sell or share your biometric information commercially, and it requires your consent before collecting or processing any of it.

This privacy policy establishes Synthesia's obligations and limitations regarding the collection, processing, retention, and sharing of personal and biometric data in connection with its Avatar creation platform. Synthesia collects biometric-capable samples (image, video, audio, or combinations) from users as a required step in Avatar creation, and processes Biometric Data strictly for Avatar generation, AI model fine-tuning on that Avatar, and identity verification by sample comparison. Retention of Biometric Data is tied to specific technical events and purposes: authentication data is held only until comparison is confirmed (typically minutes), Avatar-creation data persists only as long as the Avatar remains available on the Platform or as the Customer directs, and permanent destruction is the default outcome upon completion of processing or Customer instruction, subject only to legal retention obligations. Biometric Data disclosure is restricted to Customer instructions or legal requirements, and commercial exploitation of Biometric Data — including by Synthesia's vendors — is categorically prohibited.

As an individual user, your biometric data — the image, video, or audio sample you submit — is used only to create your Avatar, fine-tune the AI model for that Avatar, and verify your identity. Synthesia will not extract or process your Biometric Data at all without your prior consent, so you can refuse consent to prevent any of that collection and processing from occurring. Once your Avatar is deleted from the Platform or the Customer instructs deletion, Synthesia permanently destroys your Biometric Data, unless a legal obligation requires retention. Neither Synthesia nor its vendors may sell, lease, trade, or otherwise profit from your Biometric Data.