“For authenticating the Avatar submission, Biometric Data is stored and used only until we confirm the results of the samples comparison which usually occurs within few minutes of the submission.”
This analysis describes what Synthesia's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause ties the retention period to a specific, short-duration technical event, minimising how long authentication-purpose Biometric Data is held.
The updated Privacy Policy now explicitly discloses that Synthesia collects voice, video, image, and text inputs when users interact with the company's demo experiences, whereas the prior version only mentioned voice and text inputs. The policy also clarifies that Synthesia acts as a data controller of Other Information used to operate its platform and business. These changes formalize the scope of data collection and Synthesia's processing role, but do not appear to introduce new collection practices—rather, they expand the transparency of existing operations.
View change record →The updated policy now explicitly states that Synthesia collects voice and text inputs when users interact with demo experiences, and processes 'other information you choose to provide' for both service delivery and internal research to improve the platform and AI models. This clarifies what personal data is collected during demo and roleplay interactions and how it is used. Users can review Synthesia's full privacy policy to understand retention periods and any available controls over this data collection.
View change record →Your Biometric Data submitted for identity verification is deleted once the comparison result is confirmed, typically within minutes.
How other platforms handle this
we will delete your account data after three years of inactivity.
We will retain your Data for as long as necessary: (i) to achieve the purposes as set out in this Policy; (ii) as required by applicable laws and regulations, including any mandated retention periods...
When Personal Information is no longer needed for the purposes for which it was collected, we securely delete, anonymize, or put it beyond use.
"For authenticating the Avatar submission, Biometric Data is stored and used only until we confirm the results of the samples comparison which usually occurs within few minutes of the submission.Excerpt from Synthesia's Privacy Policy
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The clause ties the retention period to a specific, short-duration technical event, minimising how long authentication-purpose Biometric Data is held.
Your Biometric Data submitted for identity verification is deleted once the comparison result is confirmed, typically within minutes.
ConductAtlas has identified this type of provision across 268 platforms. See the full comparison.
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