What can I do about this clause?

{'method': 'PHONE', 'recipient': '1-800-333-9956', 'difficulty': 'EASY', 'action_type': 'OPT_OUT_ARBITRATION', 'instructions': 'Call Verizon at 1-800-333-9956 and request to restrict the use of your Customer Proprietary Network Information (CPNI) for marketing purposes. You can also manage this in your My Verizon account under Privacy Settings.', 'deadline_days': None, 'deadline_hours': None}

Which regulatory agencies enforce this type of clause?

{'agency': 'FTC', 'reason': 'The FTC has concurrent jurisdiction over carrier data practices under FTC Act Section 5 and has historically coordinated with the FCC on CPNI enforcement matters.', 'complaint_url': 'https://reportfraud.ftc.gov/'}

What is the severity of this clause?

ConductAtlas classifies this CPNI Cross-Product Marketing clause as high severity. Severity reflects the magnitude of rights affected, the breadth of users impacted, and the degree of discretion the platform retains.

CPNI Cross-Product Marketing — Verizon

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What it is

Verizon uses information about how you use its phone and network services — including your call patterns and billing data — to market additional Verizon products to you, unless you tell them not to.

Consumer impact (what this means for users)

Your call records, service type, and usage patterns — classified as federally protected CPNI — are used to target you with additional Verizon product offers unless you actively restrict this use.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.

Opt Out of Arbitration

Call Verizon at 1-800-333-9956 and request to restrict the use of your Customer Proprietary Network Information (CPNI) for marketing purposes. You can also manage this in your My Verizon account under Privacy Settings.

Cross-platform context

See how other platforms handle CPNI Cross-Product Marketing and similar clauses.

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Why it matters (compliance & risk perspective)

CPNI is among the most sensitive telecommunications data regulated by federal law, and Verizon's use of it for cross-product marketing requires only that you have the opportunity to opt out, not that you give prior consent.

View original clause language

We may use your Customer Proprietary Network Information (CPNI) to market additional Verizon services to you. CPNI is information about how you use your Verizon telecommunications services and may include the types of service you use, how you use them, and your billing information. You have the right to restrict our use of your CPNI for marketing.

Institutional analysis (Compliance & legal intelligence)

1) REGULATORY FRAMEWORK: CPNI is governed by 47 U.S.C. § 222 and FCC rules at 47 C.F.R. Part 64, Subpart U, enforced by the FCC Enforcement Bureau. Carriers must provide notice and opportunity to opt out before using CPNI for marketing of services other than the service generating the CPNI. FTC Act Section 5 applies as a backstop for deceptive CPNI practices. 2)

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Applicable agencies

FTC

The FTC has concurrent jurisdiction over carrier data practices under FTC Act Section 5 and has historically coordinated with the FCC on CPNI enforcement matters.
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Provision details

Document information

Document

Verizon Privacy Policy

Entity

Verizon

Document last updated

April 29, 2026

Tracking information

First tracked

April 28, 2026

Last verified

April 28, 2026

Record ID

CA-P-003770

Document ID

CA-D-00338

Evidence Provenance

Source URL

https://www.verizon.com/about/privacy/privacy-policy-summary

Wayback Machine

View archived versions →

SHA-256

5bf7b9af40b984230005e6865390db25b43d5b0f5129290d1f2fa00cda8104f1

Verified

✓ Snapshot stored ✓ Change verified

How to Cite

ConductAtlas Policy Archive
Entity: Verizon | Document: Verizon Privacy Policy | Record: CA-P-003770
Captured: 2026-04-28 05:59:09 UTC | SHA-256: 5bf7b9af40b98423…
URL: https://conductatlas.com/platform/verizon/verizon-privacy-policy/cpni-cross-product-marketing/
Accessed: May 2, 2026

Classification

Severity

High

CPNI Cross-Product Marketing