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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
These guidelines set the rules every app on the App Store must follow. For ordinary users, the most important protections are: any app that lets you create an account must also let you delete it from within the app; apps must ask your explicit permission and show a visible or audible signal any time they record your activity; and ads inside apps cannot use sensitive data like health information or children's data to target you.
The Apple App Store Review Guidelines establish binding conditions under which developers may distribute apps through Apple's App Store. They impose substantive obligations on developers covering privacy disclosures, data collection consent, account deletion, advertising restrictions, content prohibitions, and payment infrastructure requirements. Developers bear responsibility for compliance across all components of their apps, including third-party ad networks, analytics services, and SDKs. Specific categories—including Kids Category apps, real money gaming apps, personal loan apps, and apps offering randomized virtual item purchases—face additional disclosure, geo-restriction, licensing, and content-gating requirements.
Users who download apps from the App Store are protected by several concrete requirements: every app must display a privacy policy link both in its App Store listing and inside the app, so users can access privacy information before and after downloading. If an app allows account creation, it must provide an in-app account deletion option—users can look for and use that deletion feature directly within the app. Apps must obtain explicit consent and provide a real-time visual or audible indicator before recording or logging user activity. Kids Category apps must confine any external links or purchasing opportunities behind a parental gate. Apps selling loot boxes or randomized virtual items must disclose item odds before purchase, and apps offering personal loans must clearly disclose all loan terms including the maximum APR and payment due date.
Which mapped governance frameworks each document engages, tied to the specific provisions that engage them.
1 important change detected
3 versions captured · Last updated: June 2026
Every distinct legal provision identified in this document. Featured provisions appear above with analysis.
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