Provision record
Apple · Apple App Store Review Guidelines · View original document ↗

All apps must include a privacy policy link

High severity High confidence Explicit document language Common · 274 of 352 platforms

Key Facts · in the document’s own words

Where must all apps include a link to their privacy policy?
“All apps must include a link to their privacy policy in the App Store Connect metadata field and within the app in an easily accessible manner.”
Version CA-V-003543, captured June 9, 2026 · live source ↗
Our reading, not the document’s words
Apple requires all apps to include a link to their privacy policy in the App Store Connect metadata field and within the app in an easily accessible manner.
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This analysis describes what Apple's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This requirement ensures that users can locate an app's privacy policy at two distinct points—before downloading and while using the app—making privacy disclosures universally available.

Consumer impact (what this means for users)

Users are entitled to find a privacy policy link both on an app's App Store listing and within the app itself, in a location that is easily accessible.

How other platforms handle this

PayPal Medium

You must publish a privacy policy, where required by law.

Spotify Medium

Our California Notice at Collection as required by the California Consumer Privacy Act applies to residents of California. If you are a resident of California, you should read this notice together with this Policy.

Venmo Medium

Before authorizing an account connection, you should review the privacy notice of any third-party that will gain access to your personal information as part of the account connection.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
All apps must include a link to their privacy policy in the App Store Connect metadata field and within the app in an easily accessible manner.

Excerpt from Apple's App Store Review Guidelines

Provision details

Document information
Document
Apple App Store Review Guidelines
Entity
Apple
Date stated by the document
June 8, 2026
As printed in Apple’s text (version CA-V-003543), not a ConductAtlas date.
Tracking information
First captured by ConductAtlas
March 6, 2026
Text quoted from version
CA-V-003543, captured June 9, 2026
Record ID
CA-P-019045
Document ID
CA-D-000025
Evidence Provenance
Source URL
Wayback Machine
Extracted-text SHA-256 (version CA-V-003543)
d6f788d9cb5c7f40c825f7140b5817478fa8dc9f189b720069a20e53c60a29df
Analysis generated
July 9, 2026 03:44 UTC
Methodology
Evidence
✓ Excerpt found verbatim in version CA-V-003543 (checked Oct. 5, 2026)
Citation Record
Entity: Apple
Document: Apple App Store Review Guidelines
Record ID: CA-P-019045
Version: CA-V-003543
Captured: 2026-06-09 00:07:29 UTC
SHA-256: d6f788d9cb5c7f40…
URL: https://conductatlas.com/platform/apple/apple-app-store-review-guidelines/provision/CA-P-019045/all-apps-must-include-a-privacy-policy-link/
Accessed: Oct. 11, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Apple's All apps must include a privacy policy link clause do?

This requirement ensures that users can locate an app's privacy policy at two distinct points—before downloading and while using the app—making privacy disclosures universally available.

How does this clause affect you?

Users are entitled to find a privacy policy link both on an app's App Store listing and within the app itself, in a location that is easily accessible.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 274 platforms. See the full comparison.

Is ConductAtlas affiliated with Apple?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Apple.