“These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area behind a parental gate.”
This analysis describes what Apple's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This requirement protects children in Kids Category apps from commercial and external content by default, with access possible only through a parental control mechanism.
Interpretive note: The term 'other distractions to kids' is subjective and undefined in the excerpt, leaving its scope uncertain beyond the named examples of links and purchases.
Parents can expect that Kids Category apps will not expose children to external links, purchasing prompts, or distracting content unless those elements are locked behind a parental gate.
How other platforms handle this
Can't depict people under the influence of alcohol, or associate drinking with activities that are risky (such as driving, operating heavy machinery), antisocial or illegal
Contain any third-party material including logos, drawings, tattoos, photographs, pictures, sculptures, paintings and other images...without explicit, prior, written permission to use such materials.
If you do not comply with these terms, you agree that the alcoholic beverage(s) will not be released to you, you may forfeit the cost of such beverages, and you may be responsible for restocking fees.
"These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area behind a parental gate.Excerpt from Apple's App Store Review Guidelines
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This requirement protects children in Kids Category apps from commercial and external content by default, with access possible only through a parental control mechanism.
Parents can expect that Kids Category apps will not expose children to external links, purchasing prompts, or distracting content unless those elements are locked behind a parental gate.
ConductAtlas has identified this type of provision across 245 platforms. See the full comparison.
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