Amplitude · Amplitude Privacy Notice · View original document ↗

Session Replay and Heatmap Data Collection

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This analysis describes what Amplitude's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The provision establishes the scope and mechanisms of behavioral tracking conducted through the service, defining which interaction data points are collected and how they are processed. This technical specification determines the extent of user activity monitoring that occurs during service use.

Consumer impact (what this means for users)

Users agree that their session interactions—including keystroke entry, cursor movements, and page navigation—are recorded and analyzed through Session Replay and heatmap tools. The authorization applies to all user interactions on the website unless separately modified through account settings or opt-out mechanisms.

How other platforms handle this

Roblox Medium

Your use of the Services is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Services, you consent to the data collection and use practices described in the Privacy Policy. Roblox collects information you provide directly, information collected a...

Best Buy Medium

We collect information about you in a variety of ways depending on how you interact with us and our products and services. This includes information you provide directly, information we collect automatically when you use our services, and information we receive from third parties. We may collect ide...

Tabnine Medium

Tabnine may collect and use technical data and related information, including but not limited to technical information about your device, system and application software, and usage data regarding your use of the Services (including code completion statistics and plugin interaction data), to facilita...

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▸ View Original Clause Language DOCUMENT RECORD
"
Session Replay: We record sessions, such as scrolling, clicking and other mouse activity, page interactions, and any text you enter. We use tools including, but not limited to, Amplitude's own Session Replay product. Heatmaps: We capture aggregated data on interactions on our website, such as mouse scrolling, clicking, and cursor movement.

— Excerpt from Amplitude's Amplitude Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Amplitude Privacy Notice
Entity
Amplitude
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 11, 2026
Record ID
CA-P-006858
Document ID
CA-D-00702
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6d5b4ccf519965585d20703446d8ef745708964ae5cb005295829dcfe75e2ac7
Analysis generated
May 8, 2026 14:29 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Amplitude
Document: Amplitude Privacy Notice
Record ID: CA-P-006858
Captured: 2026-05-08 14:29:58 UTC
SHA-256: 6d5b4ccf51996558…
URL: https://conductatlas.com/platform/amplitude/amplitude-privacy-notice/session-replay-and-heatmap-data-collection/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Amplitude's Session Replay and Heatmap Data Collection clause do?

The provision establishes the scope and mechanisms of behavioral tracking conducted through the service, defining which interaction data points are collected and how they are processed. This technical specification determines the extent of user activity monitoring that occurs during service use.

How does this clause affect you?

Users agree that their session interactions—including keystroke entry, cursor movements, and page navigation—are recorded and analyzed through Session Replay and heatmap tools. The authorization applies to all user interactions on the website unless separately modified through account settings or opt-out mechanisms.

Is ConductAtlas affiliated with Amplitude?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Amplitude.