If you live in California, you can tell Amplitude to stop selling or sharing your personal data, and you can limit how your sensitive information is used.
This analysis describes what Amplitude's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
California residents have legally enforceable rights under CPRA to stop their data from being shared with advertising partners, which is a meaningful protection given Amplitude's disclosed advertising data sharing practices.
California residents can submit a formal opt-out request via https://amplitude.com/data-requests or privacy@amplitude.com to stop the sale or sharing of their personal information for cross-context behavioral advertising purposes.
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To opt out of the offline disclosure of your information to third parties for these purposes, please email us at privacy@makenotion.com.
California residents have the right to request certain information regarding our disclosure of personal information...to third parties for their direct marketing purposes unless we provide them with an ability to exercise choice regarding such disclosures.
"California residents have the right to opt-out of the sale or sharing of their personal information. California residents may also have the right to limit the use and disclosure of their sensitive personal information. To submit a request to exercise these rights, please visit https://amplitude.com/data-requests or email us at privacy@amplitude.com.Excerpt from Amplitude's Privacy Notice
(1) REGULATORY LANDSCAPE: This provision directly implements CCPA as amended by CPRA, enforced by the California Privacy Protection Agency (CPPA) and the California Attorney General.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Search "[your state] attorney general consumer complaint" to find your state's direct complaint form
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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California residents have legally enforceable rights under CPRA to stop their data from being shared with advertising partners, which is a meaningful protection given Amplitude's disclosed advertising data sharing practices.
California residents can submit a formal opt-out request via https://amplitude.com/data-requests or privacy@amplitude.com to stop the sale or sharing of their personal information for cross-context behavioral advertising purposes.
ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.
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