This analysis describes what Apple's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision operationalizes data protection obligations specific to apps marketed to children by establishing categorical restrictions on data sharing practices and third-party integrations. This reflects regulatory requirements under statutes like COPPA and similar international children's privacy frameworks.
The updated guidelines state that developers must ensure kids receive age-appropriate experiences within their apps and must remove user-generated content that violates the guidelines, terms of service, or community standards. Under the revised policy, if Apple identifies policy-violating content, the developer will be asked to remove it and provide a compliance improvement plan. Based on the developer's response, the app may be removed from the App Store until compliance is demonstrated. This establishes a formal escalation pathway where developer inaction or inadequate remediation can result in app suspension or removal.
View change record →Apps designated for the Kids Category operate under restricted data practices: developers must implement architectures that prevent PII and device data transmission to third parties and cannot integrate third-party analytics or advertising systems. Users of such apps are subject to these technical and operational limitations by design of the service offering.
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The Service is intended for general audiences and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child under the age of 13 has provided us with personal information without your cons...
If you do not have a social security number you may still be eligible to open a limited Revolut personal account. Depending on your immigration status, we may ask you to provide us with a copy of your supported U.S. visa and may limit your access to certain products and features.
enableGpcSdk: true, gpcSetting: { privacyPolicyLink: '/Privacy-Security-Policy-a-282.html' }
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"You must comply with applicable privacy laws around the world relating to the collection of data from children online. Be sure to review the Privacy section of these guidelines for more information. In addition, Kids Category apps may not send personally identifiable information or device information to third parties. Apps in the Kids Category should not include third-party analytics or third-party advertising.— Excerpt from Apple's Apple App Store Review Guidelines
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The provision operationalizes data protection obligations specific to apps marketed to children by establishing categorical restrictions on data sharing practices and third-party integrations. This reflects regulatory requirements under statutes like COPPA and similar international children's privacy frameworks.
Apps designated for the Kids Category operate under restricted data practices: developers must implement architectures that prevent PII and device data transmission to third parties and cannot integrate third-party analytics or advertising systems. Users of such apps are subject to these technical and operational limitations by design of the service offering.
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