If an app lets you create an account, it must also let you delete that account from within the app itself — developers cannot make deletion difficult or inaccessible.
Consumers have a guaranteed in-app pathway to delete their account and associated personal data from any App Store app that supports account creation, reducing the burden of exercising data deletion rights.
How other platforms handle this
The Services are not directed to children under 13 ((or other age as required by local law - please see Section 3. In many jurisdictions, including California and the EU, the Services may not be used by anyone under 16), and, except for limited circumstances set forth below, we do not knowingly coll...
How long we keep your information
We retain Personal Information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establish or defend legal claims, or for fraud prevention purposes. When we no longer need Persona...
This requirement directly supports consumers' right to erasure and makes it significantly easier for users to remove their personal data from apps and services.
REGULATORY FRAMEWORK: This provision operationalizes GDPR Art. 17 (right to erasure), CCPA §1798.105 (right to delete personal information), and equivalent data subject rights frameworks. It creates an enforceable platform-level mechanism for data deletion requests, supplementing statutory obligations. Apple's enforcement of this requirement means that failure to implement account deletion is both a guideline violation (risking app removal) and a potential independent regulatory violation under applicable data protection law.
Compliance intelligence locked
Regulatory citations, enforcement risk, and due diligence action items.
Watcher: regulatory citations. Professional: full compliance memo.