Smartsheet · Smartsheet Privacy Policy · View original document ↗

Third-Party Advertising and Analytics Data Sharing

Medium severity High confidence Explicitdocumentlanguage Uncommon · 25 of 343 platforms
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Recent governance activity Smartsheet recorded 2 documented changes in the last 30 days.
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Document Record

What it is

Smartsheet shares your browsing and usage data with advertising and analytics companies, who may track your activity across the Smartsheet site and other websites using cookies and similar technologies.

This analysis describes what Smartsheet's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Cross-site tracking by advertising partners is one of the more privacy-sensitive data sharing practices, and users who do not adjust cookie settings may have their behavior tracked across the web without realizing it.

Recent Activity

This document changed recently

Medium Jun 5, 2026

The updated privacy policy states that only Smartsheet's U.S.-based affiliates participate in the EU-U.S., UK Extension, and Swiss-U.S. Data Privacy Framework. Previously, the policy referenced participation by Smartsheet and its affiliates without geographic qualification. This narrowed scope may affect the data transfer mechanisms available for processing personal data from EU, UK, and Swiss users if non-U.S. affiliates are involved in data handling. The policy does not explicitly describe alternative transfer mechanisms for non-U.S. affiliates.

View change record →

Consumer impact (what this means for users)

Your site usage data, including pages visited and actions taken on smartsheet.com, may be shared with advertising and analytics partners who can track your activity across multiple websites over time using cookies and tracking pixels.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Access Smartsheet's cookie preference center through the privacy notice page or cookie banner on the website. Adjust settings to decline non-essential and advertising cookies to limit third-party tracking.

How other platforms handle this

Skillshare Medium

We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...

Notion Medium

We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...

Nintendo Medium

We permit third-party service providers to collect your information, as described here, through some of our services and we share your information with third-party service providers for business purposes as described in this policy, including but not limited to providing advertising on our services ...

See all platforms with this clause type →

Monitoring

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▸ View Original Clause Language DOCUMENT RECORD
"
We may share personal data with third-party advertising partners, analytics providers, and other vendors who help us market our products and services and understand how our Site is used. These partners may use cookies, pixel tags, and similar technologies to collect information about your use of the Site and other websites over time.

— Excerpt from Smartsheet's Smartsheet Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

(1) REGULATORY LANDSCAPE: This provision engages GDPR and the ePrivacy Directive for EU and UK users, requiring prior informed consent for non-essential cookies and tracking technologies. For California residents, CPRA's opt-out rights for sharing personal data with third parties for cross-context behavioral advertising are relevant, enforced by the California Privacy Protection Agency. The FTC also has jurisdiction over deceptive tracking practices. (2) GOVERNANCE EXPOSURE: Medium. Cross-site tracking and advertising data sharing are standard industry practices but carry meaningful regulatory exposure under GDPR and CPRA. The adequacy of Smartsheet's consent mechanisms for EU users, including whether cookie consent banners meet GDPR's freely given, specific, and informed standards, is a compliance evaluation point. (3) JURISDICTION FLAGS: EU and UK users have the strongest regulatory protections, as the ePrivacy Directive and GDPR require opt-in consent for non-essential tracking. California residents have an opt-out right under CPRA for sharing with advertising partners. Other US states with comprehensive privacy laws (Virginia, Colorado, Connecticut) may also grant opt-out rights for targeted advertising. (4) CONTRACT AND VENDOR IMPLICATIONS: Organizations deploying Smartsheet and concerned about employee data being shared with advertising partners should review whether Smartsheet's cookie and tracking practices are restricted under their service agreements. Standard enterprise agreements may not restrict Smartsheet's website-level advertising data collection from employees who access the site. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should review Smartsheet's cookie consent implementation to assess whether it meets applicable standards. Users and organizations can adjust cookie preferences through Smartsheet's cookie consent tool to limit advertising tracking.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC has jurisdiction over cross-site tracking and advertising data sharing practices under its consumer protection and deceptive practices authority
    File a complaint →
  • State AG
    California residents have CPRA opt-out rights for sharing personal data with advertising partners, enforced by the California Attorney General and Privacy Protection Agency
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Smartsheet Privacy Policy
Entity
Smartsheet
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 10, 2026
Record ID
CA-P-008059
Document ID
CA-D-00712
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
aa3e2b37314e800adf6f92513bffd0a54c2369282b4a03c0788838ef681cf41e
Analysis generated
May 7, 2026 16:22 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Smartsheet
Document: Smartsheet Privacy Policy
Record ID: CA-P-008059
Captured: 2026-05-07 16:22:45 UTC
SHA-256: aa3e2b37314e800a…
URL: https://conductatlas.com/platform/smartsheet/smartsheet-privacy-policy/third-party-advertising-and-analytics-data-sharing/
Accessed: June 27, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does Smartsheet's Third-Party Advertising and Analytics Data Sharing clause do?

Cross-site tracking by advertising partners is one of the more privacy-sensitive data sharing practices, and users who do not adjust cookie settings may have their behavior tracked across the web without realizing it.

How does this clause affect you?

Your site usage data, including pages visited and actions taken on smartsheet.com, may be shared with advertising and analytics partners who can track your activity across multiple websites over time using cookies and tracking pixels.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 25 platforms. See the full comparison.

Is ConductAtlas affiliated with Smartsheet?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Smartsheet.