This analysis describes what Zillow's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes the operational scope of geolocation data collection and establishes three distinct use categories: service delivery, product improvement, and advertising. The provision conditions certain service features on the availability of this location data.
Users who enable location services permit Zillow to collect and process real-time GPS coordinates for the stated purposes. The terms establish that disabling location tracking through device settings is available but may result in limited functionality of certain service features.
How other platforms handle this
We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...
Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well. This allows the web server to recognize your...
We and our third-party partners may use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and apps, including your browsing activity, device type, IP address, and referring URLs. We use this information to personalize your experien...
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"We collect precise geolocation data when you enable location services on your mobile device or browser. This includes your real-time GPS coordinates when you use our mobile applications to search for properties near your current location. We use this information to provide location-based services, improve our products, and deliver targeted advertising based on your location. You can disable location tracking through your device settings, but doing so may limit certain features of our Services.— Excerpt from Zillow's Zillow Privacy Notice
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The clause establishes the operational scope of geolocation data collection and establishes three distinct use categories: service delivery, product improvement, and advertising. The provision conditions certain service features on the availability of this location data.
Users who enable location services permit Zillow to collect and process real-time GPS coordinates for the stated purposes. The terms establish that disabling location tracking through device settings is available but may result in limited functionality of certain service features.
ConductAtlas has identified this type of provision across 3 platforms. See the full comparison.
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