The notice states that Zendesk shares personal data with affiliated entities, subprocessors, advertising and analytics partners, and with third parties in asset sale or merger contexts, as well as when legally required.
This analysis describes what Zendesk's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision authorizes sharing of personal data with advertising and analytics partners, which engages consent requirements under ePrivacy and GDPR in the EU, and opt-out rights under CCPA/CPRA for California residents, including the right to opt out of sale or sharing for cross-context behavioral advertising.
Under these terms, Zendesk shares personal data including identifiers, browsing activity, and usage data with advertising and analytics partners, and with affiliates and subprocessors. The agreement also authorizes disclosure to third parties in the context of business acquisitions or asset sales, which may transfer personal data to successor entities.
How other platforms handle this
By using the Services, you authorize Affirm to share your information, including personal information and information related to your transactions and use of the Services, with merchants, service providers, and other third parties as further described in our Privacy Policy.
We may receive information, including the following, from third party sources and combine it with information we already directly collect from you. We will handle the information in accordance with this Privacy Policy. Game, social media, or other information, from those third parties or services yo...
We may share your personal information with our affiliates, meaning entities that control, are controlled by, or are under common control with Consensys. We also share information with service providers who assist in operating our services, subject to confidentiality obligations.
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"We may share your personal data with third parties in the following circumstances: With our affiliates and subsidiaries. With our service providers and subprocessors who process data on our behalf. With advertising and analytics partners. With third parties in the context of a merger, acquisition, or sale of assets. With third parties when required by law or to protect our rights. With your consent or at your direction.— Excerpt from Zendesk's Zendesk Privacy Policy
(1) REGULATORY LANDSCAPE: Sharing with advertising and analytics partners engages GDPR Article 6 lawful basis requirements and the ePrivacy Directive's consent requirements for cookie-based advertising. CCPA and CPRA treat sharing with advertising partners for cross-context behavioral advertising as a regulated activity requiring opt-out. The FTC, EU supervisory authorities, and California Privacy Protection Agency are the primary enforcement authorities. (2) GOVERNANCE EXPOSURE: Medium. The authorization to share data with advertising and analytics partners without specifying partner names or data types in the notice itself may create transparency gaps under GDPR and CPRA, which require more granular disclosure in some contexts. The business transfer clause creates the possibility of personal data moving to a successor entity under materially different privacy terms. (3) JURISDICTION FLAGS: EU/EEA users require valid consent for advertising cookie deployment under ePrivacy. California residents have a statutory right to opt out of sharing for cross-context behavioral advertising under CPRA. Business transfer provisions may trigger notification obligations in jurisdictions requiring prior consent or regulatory approval for certain data transfers. (4) CONTRACT AND VENDOR IMPLICATIONS: Procurement teams should review Zendesk's published subprocessor list to identify advertising and analytics vendors and assess whether those vendors' data practices align with organizational data governance requirements. Business transfer provisions should be flagged in vendor contracts as a potential trigger for renegotiation or termination rights. (5) COMPLIANCE CONSIDERATIONS: Organizations that direct their end users to Zendesk-hosted support properties should assess whether their own privacy notices disclose Zendesk's advertising partner sharing practices. California-regulated organizations should confirm that opt-out mechanisms for sharing are accessible to their California-resident end users interacting with Zendesk properties.
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This provision authorizes sharing of personal data with advertising and analytics partners, which engages consent requirements under ePrivacy and GDPR in the EU, and opt-out rights under CCPA/CPRA for California residents, including the right to opt out of sale or sharing for cross-context behavioral advertising.
Under these terms, Zendesk shares personal data including identifiers, browsing activity, and usage data with advertising and analytics partners, and with affiliates and subprocessors. The agreement also authorizes disclosure to third parties in the context of business acquisitions or asset sales, which may transfer personal data to successor entities.
ConductAtlas has identified this type of provision across 9 platforms. See the full comparison.
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