Venmo · Venmo Privacy Policy · View original document ↗

Advertising and Marketing Data Use

High severity Rare · 1 of 343 platforms
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Recent governance activity Venmo recorded 6 documented changes in the last 30 days.
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This analysis describes what Venmo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause establishes the operational basis for Venmo's use of user data in advertising and marketing functions, including targeting mechanisms and performance measurement activities.

Consumer impact (what this means for users)

Users' personal information may be used for delivery of targeted advertisements from Venmo and business partners, and for measurement of ad campaign performance. This data use applies as written upon continued use of the service.

How other platforms handle this

Microsoft Azure Medium

Microsoft uses data we collect to provide you with rich, interactive experiences. In particular, we may use data to show you advertising or serve Microsoft-selected content within Microsoft products and services. Microsoft does not use what you say in email, chat, video calls, or voice mail to targe...

Activision Medium

Activision uses 'Cookies' to tailor content and marketing, and to improve and adjust user experiences.

Square Medium

We use your information to send you marketing communications about Square products and services that may be of interest to you, including based on your transaction history, usage patterns, and preferences. You may opt out of receiving marketing communications from us.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may use your personal information to market our services or the services of our business partners to you. We may use your information to deliver relevant ads to you and to measure the effectiveness of our advertising.

— Excerpt from Venmo's Venmo Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
TCPA
United States Federal

Provision details

Document information
Document
Venmo Privacy Policy
Entity
Venmo
Document last updated
May 5, 2026
Tracking information
First tracked
April 18, 2026
Last verified
May 12, 2026
Record ID
CA-P-002801
Document ID
CA-D-00112
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
979f86236ba2b53263a271e1bb31a0a588f53685f6beddafe32eb3498c4e4bb1
Analysis generated
April 18, 2026 09:42 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Venmo
Document: Venmo Privacy Policy
Record ID: CA-P-002801
Captured: 2026-04-18 09:42:16 UTC
SHA-256: 979f86236ba2b532…
URL: https://conductatlas.com/platform/venmo/venmo-privacy-policy/advertising-and-marketing-data-use/
Accessed: June 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does Venmo's Advertising and Marketing Data Use clause do?

The clause establishes the operational basis for Venmo's use of user data in advertising and marketing functions, including targeting mechanisms and performance measurement activities.

How does this clause affect you?

Users' personal information may be used for delivery of targeted advertisements from Venmo and business partners, and for measurement of ad campaign performance. This data use applies as written upon continued use of the service.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.

Is ConductAtlas affiliated with Venmo?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Venmo.