Twilio · Twilio Privacy Notice · View original document ↗

Cookies and Behavioral Tracking Technologies

Medium severity High confidence Explicitdocumentlanguage Rare · 1 of 325 platforms
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Recent governance activity Twilio recorded 5 documented changes in the last 30 days.
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This analysis describes what Twilio's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The provision establishes the operational basis for Twilio's use of tracking technologies across multiple digital properties and third-party websites, enabling data collection that supports the company's personalization and marketing functions.

Recent Activity

This document changed recently

Medium May 19, 2026

The updated notice establishes more explicit disclosures of Twilio's Data Privacy Framework certifications and specifies the legal hierarchy governing data processing. Under the revised policy, the DPF Principles now take precedence if they conflict with other terms in the privacy notice. The updated language also clarifies your right to opt out of third-party disclosures (except to service providers acting on Twilio's behalf) and to opt out of uses that materially differ from original collection purposes. You can exercise these choices by contacting privacy@twilio.com.

View change record →
Medium Mar 19, 2026

The updated Privacy Notice now provides more detailed explanations of how Twilio collects and processes personal data, including explicit definitions of what constitutes personal data and descriptions of direct relationships (when you create an account or opt into communications) versus indirect relationships (when you are a customer of one of Twilio's customers). The revised language establishes that Twilio acts as a data controller and determines how and why personal data is processed, subject to applicable law. The notice states it aims to be transparent about data use and to explain how you can exercise your rights, but the change itself does not modify what data is collected, how it is used, or what rights or controls are available to you.

View change record →

Consumer impact (what this means for users)

Users' browsing activities are subject to collection through multiple tracking mechanisms across Twilio-owned and third-party websites. The terms grant users the ability to manage cookie usage through browser settings or Twilio's cookie consent manager, establishing the mechanism through which users may exercise control.

How other platforms handle this

Mixpanel Medium

We use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and Service, including your browser type, referring URL, pages visited, and time spent on pages. We may use this information to analyze trends, administer the site, track use...

Datadog Medium

We and our third-party partners may use cookies, web beacons, and similar tracking technologies to collect information about your use of the Sites. Cookies are small data files stored on your browser or device. We use both session cookies and persistent cookies. We may also use web beacons, pixel ta...

Netflix Medium

cookie data, resettable device identifiers, advertising identifiers and other unique identifiers (described below in the section "Cookies and other Technologies").

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▸ View Original Clause Language DOCUMENT RECORD
"
We use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your browsing activities on our websites and across other websites and online services. This information is used to provide you with a more personalized experience, deliver targeted advertisements, and analyze the effectiveness of our marketing campaigns. You can control the use of cookies through your browser settings or through our cookie consent manager.

— Excerpt from Twilio's Twilio Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Twilio Privacy Notice
Entity
Twilio
Document last updated
May 5, 2026
Tracking information
First tracked
May 10, 2026
Last verified
May 12, 2026
Record ID
CA-P-010829
Document ID
CA-D-00252
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1e5bbf4d983ee8081c4ac6d66bb2964eb214225dcf4ded575c19b5ff3fe5f3d5
Analysis generated
May 10, 2026 09:42 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Twilio
Document: Twilio Privacy Notice
Record ID: CA-P-010829
Captured: 2026-05-10 09:42:01 UTC
SHA-256: 1e5bbf4d983ee808…
URL: https://conductatlas.com/platform/twilio/twilio-privacy-notice/cookies-and-behavioral-tracking-technologies/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Twilio's Cookies and Behavioral Tracking Technologies clause do?

The provision establishes the operational basis for Twilio's use of tracking technologies across multiple digital properties and third-party websites, enabling data collection that supports the company's personalization and marketing functions.

How does this clause affect you?

Users' browsing activities are subject to collection through multiple tracking mechanisms across Twilio-owned and third-party websites. The terms grant users the ability to manage cookie usage through browser settings or Twilio's cookie consent manager, establishing the mechanism through which users may exercise control.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.

Is ConductAtlas affiliated with Twilio?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Twilio.