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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
This document establishes Twilio's data collection and processing practices for visitors to twilio.com and individuals who express interest in Twilio products. Twilio collects name, email address, phone number, company information, and website browsing activity, and discloses this information to marketing, analytics, and advertising partners including Google, Adobe, and Segment. The notice specifies data subject rights available to California residents and EU/UK users, including rights to access, delete, or opt out of certain processing, exercisable through the privacy request portal at https://privacy.twilio.com.
This document is Twilio's Website Privacy Notice, governing the collection, use, and disclosure of personal information from visitors to Twilio's website and individuals who interact with Twilio in a business development context, with stated legal bases including consent, legitimate interests, and contractual necessity depending on jurisdiction. The notice states that Twilio collects identifiers (name, email, phone number, company name), device and usage data (IP address, browser type, operating system, pages visited, clickstream data), location-derived data, and inferred preferences, and the terms authorize sharing this information with advertising, analytics, marketing, and operational service providers as well as corporate affiliates. The notice describes a broad behavioral advertising and analytics ecosystem, including use of cookies, pixel tags, and third-party tracking technologies from vendors such as Google Tag Manager, Adobe Launch, Segment, and Visual Website Optimizer, which is operationally consistent with enterprise SaaS marketing practices though the scope of third-party data sharing may warrant review under applicable privacy frameworks. The notice engages GDPR and UK GDPR for EU and UK residents, CCPA and CPRA for California residents, and references additional state privacy laws, with Twilio asserting it does not sell personal information in the CCPA sense but acknowledging that sharing for targeted advertising may constitute a sale or sharing under certain state laws. Material compliance considerations include the adequacy of consent mechanisms for cookie-based tracking, the sufficiency of the legitimate interests basis under GDPR for marketing processing, and the scope of data subject rights disclosures across jurisdictions, all of which depend on enforcement context and applicable law.
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Start Professional free trial7 important changes detected
7 versions captured · Last updated: May 2026
Twilio's Privacy Notice table of contents was updated on May 1, 2026 to add a reference to 'Twilio Messaging Campaign Terms' in the list of linked legal documents. The prior …
View change record →Twilio substantially restructured its Privacy Notice on April 19, 2026, replacing detailed operational descriptions with a principles-based framework centered on Binding Corporate Rules. The prior version explicitly described the types …
View change record →Twilio substantially reorganized and rewrote its Privacy Notice as of April 9, 2026, replacing 120 sentences with new language. The updated notice removes the prior sectional explanation of direct and …
View change record →Twilio corrected a typo in their privacy notice URL on March 28, 2026. The previous version stated the URL as 'https://www/twilio.com/legal/privacy' (missing the dot between 'www' and 'twilio'), while the …
View change record →Twilio substantially reorganized and expanded its Privacy Notice on March 19, 2026, shifting from a brief marketing-focused introduction to a detailed explanation of data collection and processing practices. The updated …
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