Ticketmaster · Ticketmaster Privacy Policy · View original document ↗

Geodemographic Data Collection and Use

Medium severity Unique · 0 of 325 platforms
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Document Record

What it is

Ticketmaster collects or sources from third-party advertising and marketing partners demographic information such as your age range, gender, and interests to personalize its services, subject to your choices.

This analysis describes what Ticketmaster's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause establishes a data collection and sharing framework with third-party suppliers for purposes of service personalization. It clarifies that geodemographic profiling occurs through partner relationships rather than direct collection alone, and that user choice mechanisms apply to this practice.

Consumer impact (what this means for users)

Third-party data about your demographics and interests is combined with your Ticketmaster activity to build a richer profile used for marketing; you can opt out of this under the Your Rights and Choices section.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Visit the Ticketmaster privacy portal and navigate to the Your Rights and Choices section to opt out of geodemographic profiling and third-party data sourcing.

How other platforms handle this

Visa Medium

We collect information about transactions made with Visa cards and other Visa payment products or services. This includes information about the transaction such as the date, time, amount, currency, merchant name and location, and the type of payment method used.

Waze Medium

We may use aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you for any purpose, including sharing it with partners, advertisers, and other third parties. This information is not subject to the restrictions in this Privacy Policy.

Threads Medium

We use the information we collect to send you ads and other commercial and sponsored content. We use the information we have to deliver our products, including to personalize features and content and make suggestions for you on and off our products. We share information across the Meta Companies.

See all platforms with this clause type →

Monitoring

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▸ View Original Clause Language DOCUMENT RECORD
"
Subject to your choices, we collect or use suppliers such as advertising and marketing partners who collate geodemographic information including age range, gender, or information about events you like or products you buy which assists us in better personalizing our services to you.

— Excerpt from Ticketmaster's Ticketmaster Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

Sourcing personal data from third-party data brokers for profiling purposes implicates CCPA's right to know about data sources and GDPR's transparency requirements under Article 14; data broker relationships should be documented and validated for adequate legal bases.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    Use of third-party data broker information for consumer profiling and targeted marketing is subject to FTC privacy enforcement
    File a complaint →
  • State AG
    California CCPA grants consumers the right to know about and opt out of data sourced from third-party brokers
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union

Provision details

Document information
Document
Ticketmaster Privacy Policy
Entity
Ticketmaster
Document last updated
May 5, 2026
Tracking information
First tracked
March 20, 2026
Last verified
March 20, 2026
Record ID
CA-P-001492
Document ID
CA-D-00284
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1db4719df80217807def99a6c23631408d0d2e260b0c96e4f93d000551212e16
Analysis generated
March 20, 2026 03:51 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Ticketmaster
Document: Ticketmaster Privacy Policy
Record ID: CA-P-001492
Captured: 2026-03-20 03:51:27 UTC
SHA-256: 1db4719df8021780…
URL: https://conductatlas.com/platform/ticketmaster/ticketmaster-privacy-policy/geodemographic-data-collection-and-use/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does Ticketmaster's Geodemographic Data Collection and Use clause do?

The clause establishes a data collection and sharing framework with third-party suppliers for purposes of service personalization. It clarifies that geodemographic profiling occurs through partner relationships rather than direct collection alone, and that user choice mechanisms apply to this practice.

How does this clause affect you?

Third-party data about your demographics and interests is combined with your Ticketmaster activity to build a richer profile used for marketing; you can opt out of this under the Your Rights and Choices section.

Is ConductAtlas affiliated with Ticketmaster?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Ticketmaster.