“When you attend an event, we may capture your image, likeness or voice through photography or video recordings. This content may be used in marketing materials, including on websites, social media...”
This analysis describes what Ticketmaster's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Attendees' biometric and identifying characteristics may be recorded and published in commercial marketing contexts without an additional opt-in at the point of capture.
Interpretive note: The excerpt is truncated after 'social media...' and may list additional distribution channels not captured in the evidence span. The canonical claim is limited to what is explicitly present.
The updated policy now explicitly authorizes Ticketmaster to collect biometric information in limited circumstances where necessary to provide services or required by law, with additional safeguards stated to apply. The policy also discloses that event photography and video recordings may be captured and used in marketing materials on websites, social media, and promotional channels. You can object to the use of your image by contacting Ticketmaster, and they state they will take reasonable steps to respect your request.
View change record →By attending an event, a user may have their image, likeness, or voice captured and used by Ticketmaster in marketing materials across digital and social channels.
How other platforms handle this
We may send you direct marketing communications and may personalize these messages based on your needs and interests.
Uber uses data (except Guest Users' data) to market its services, and those of Uber partners.
We use your Contact Data, Professional Data, Technical Data, Communication Data, Transaction Data, Training and Educational Data, Inferred Data and Contact Preferences to send you marketing communications...
"When you attend an event, we may capture your image, likeness or voice through photography or video recordings. This content may be used in marketing materials, including on websites, social media...Excerpt from Ticketmaster's Privacy Policy
We read the privacy policies and terms of service of 38 AI platforms. Here is what they say about training, retention, arbitration, and liability.
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Attendees' biometric and identifying characteristics may be recorded and published in commercial marketing contexts without an additional opt-in at the point of capture.
By attending an event, a user may have their image, likeness, or voice captured and used by Ticketmaster in marketing materials across digital and social channels.
ConductAtlas has identified this type of provision across 272 platforms. See the full comparison.
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