California residents have the right under California law to see what personal data Target holds about them, delete it, correct it, and stop Target from selling or sharing it with advertisers — these are enforceable legal rights, not just preferences.
This analysis describes what Target's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes Target's operational obligation to honor California statutory privacy rights and creates defined mechanisms through which California residents can exercise control over their personal information holdings and usage practices.
If you live in California, you can formally request that Target disclose all personal data it holds about you, delete it, correct inaccuracies, and stop sharing it with advertising partners — these requests must be fulfilled by Target within 45 days and cannot be conditioned on giving up other services.
How other platforms handle this
If you are a California resident, you have specific rights under the California Consumer Privacy Act and California Privacy Rights Act. These rights include the right to know what personal information is collected, the right to delete personal information, the right to opt out of the sale or sharing...
If you are a California resident, you have certain rights with respect to your personal information under the California Consumer Privacy Act (CCPA). These rights include the right to know about the personal information we collect, use, disclose, and sell; the right to request deletion of your perso...
Depending on where you live, you may have certain rights regarding your personal information. These rights may include the right to know what personal information we have collected about you, the right to delete your personal information, the right to correct inaccurate personal information, the rig...
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"If you are a California resident, you have certain rights regarding your personal information under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). These rights include the right to know, the right to delete, the right to correct, the right to opt out of the sale or sharing of your personal information, and the right to limit the use of sensitive personal information.— Excerpt from Target's Target Privacy Policy
REGULATORY FRAMEWORK: This provision implements CCPA §1798.100 (right to know), §1798.105 (right to delete), §1798.106 (right to correct), §1798.120 (right to opt out of sale/sharing), and §1798.121 (right to limit sensitive personal information use) as amended by CPRA. Enforcement authority rests with the California Privacy Protection Agency (CPPA) and California AG. Civil penalties: $2,500 per unintentional violation, $7,500 per intentional violation.
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The clause establishes Target's operational obligation to honor California statutory privacy rights and creates defined mechanisms through which California residents can exercise control over their personal information holdings and usage practices.
If you live in California, you can formally request that Target disclose all personal data it holds about you, delete it, correct inaccuracies, and stop sharing it with advertising partners — these requests must be fulfilled by Target within 45 days and cannot be conditioned on giving up other services.
ConductAtlas has identified this type of provision across 11 platforms. See the full comparison.
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