Samsung may share your browsing activity, device identifiers, and interaction data with third-party advertising companies so they can show you targeted ads across different apps, websites, and platforms.
This analysis describes what Samsung's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Sharing your behavioral and device data with external advertising partners means your information leaves Samsung's control and may be used by those third parties for their own advertising and profiling purposes.
Interpretive note: The specific identity of advertising partners and the full scope of data categories shared with each partner are not enumerated in the policy text provided, which limits precise assessment of the sharing scope.
Your device usage data, browsing history, and ad interaction data may be shared with third-party advertising networks, which can use it to track and target you across the broader internet beyond Samsung's own services.
How other platforms handle this
Sending you information about Adobe products and services, special offers and similar information, and sharing your information with third parties for their own marketing purposes, where your consent is not required; In some cases, in order to show you more relevant ads, we disclose with social medi...
We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...
We may share your personal information with third parties in the following circumstances: With service providers who perform services on our behalf, such as data analytics, marketing, customer service, and technology services. With financial partners, including banks, brokerage firms, and payment pr...
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"We may share your personal information with third-party advertising partners to provide you with advertisements that are relevant to your interests. These partners may use your information to serve you ads across different websites, apps, and services. We may also share information about your use of our Services with our advertising partners, which may include information about your browsing activity, device identifiers, and interactions with our ads.— Excerpt from Samsung's Samsung Privacy Policy
REGULATORY LANDSCAPE: Under CPRA, sharing personal information with advertising partners for cross-context behavioral advertising constitutes a 'share' that triggers opt-out rights for California residents, enforceable by the California Privacy Protection Agency. The FTC has active enforcement posture regarding undisclosed or inadequately disclosed behavioral advertising data flows under the FTC Act. GOVERNANCE EXPOSURE: High. The sharing of behavioral data with advertising ecosystem partners for cross-context behavioral advertising is one of the most actively scrutinized data practices by U.S. state privacy regulators. Consent and opt-out mechanisms must be operational and clearly disclosed. JURISDICTION FLAGS: California residents have an explicit right to opt out of sharing for cross-context behavioral advertising under CPRA. Virginia, Colorado, Connecticut, and Texas residents have analogous opt-out rights under their respective state privacy laws. The EU and UK are addressed under separate regional notices. CONTRACT AND VENDOR IMPLICATIONS: Advertising partner data processing agreements should specify the permitted purposes for which shared data may be used and prohibit secondary use by ad partners for purposes beyond those disclosed in the policy. Organizations managing employee Samsung devices should assess whether behavioral data from corporate devices flows to Samsung's advertising infrastructure. COMPLIANCE CONSIDERATIONS: Compliance teams should audit whether Samsung's opt-out mechanism for data sharing is discoverable, functional, and honored within the timeframes required by applicable state law. Data sharing agreements with advertising partners should be reviewed to confirm they include contractual restrictions consistent with applicable state privacy law obligations.
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Sharing your behavioral and device data with external advertising partners means your information leaves Samsung's control and may be used by those third parties for their own advertising and profiling purposes.
Your device usage data, browsing history, and ad interaction data may be shared with third-party advertising networks, which can use it to track and target you across the broader internet beyond Samsung's own services.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Samsung.