California residents have the right to know what personal data Nintendo collects, request deletion or correction of that data, and opt out of the sale or sharing of their personal information for advertising purposes.
This analysis describes what Nintendo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision operationalizes California's statutory privacy mandates within Nintendo's service terms, establishing procedural requirements for data subject requests and defining the scope of personal information subject to CCPA/CPRA protections. This framing determines how Nintendo processes and responds to consumer rights exercises and shapes the company's data governance obligations.
Nintendo now explicitly discloses that it collects persistent identifiers (IP addresses, device IDs) from child users for operational, security, fraud prevention, and service improvement purposes, and states that contractual restrictions limit how service providers can use this data. Parents gain enhanced transparency by being able to view a named list of third-party games and applications authorized to access their child's account, rather than just managing access through settings. The policy also clarifies that location information may be used for check-ins at Nintendo locations and events in addition to location-based games. You can review and manage which third-party apps have access to your child's account through your Nintendo Account profile settings.
View change record →Nintendo now discloses that it uses location data not only for location-based games and friend connections, but also to enable check-ins at specific events and Nintendo locations, which is a new explicit use case. The policy now details how child user data including persistent identifiers like IP addresses and device IDs are collected and retained, with commitments to delete or de-identify data based on sensitivity and account activity. Parents can now see which third-party apps have been authorized to access their child's account before deciding whether to allow continued access, giving more visibility into connected applications.
View change record →The revised policy simplifies how Nintendo describes data retention, now stating information is retained only as long as reasonably necessary in accordance with applicable law, without prior detail about sensitivity-based retention practices. For child users, the policy no longer explicitly lists persistent identifiers (IP addresses, device identifiers) that Nintendo and service providers collect, removing specific disclosure language that previously detailed collection purposes for child accounts. The policy now indicates it collects error information from both users and devices, broadening the prior language focused on device errors only. The privacy certification body changed from CARU to ESRB, meaning independent audits and enforcement are now administered by the Entertainment Software Rating Board rather than the Children's Advertising Review Unit.
View change record →California residents can exercise rights to access, delete, correct, or opt out of the sale and sharing of their personal information, giving them meaningful control over how Nintendo uses their data for targeted advertising.
How other platforms handle this
Depending on where you live, you may have certain rights regarding your personal information, including: the right to know what personal information we have collected about you; the right to delete personal information we have collected from you; the right to correct inaccurate personal information;...
If you are a California resident, you have specific rights under the California Consumer Privacy Act and California Privacy Rights Act. These rights include the right to know what personal information is collected, the right to delete personal information, the right to opt out of the sale or sharing...
If you are a California resident, you have certain rights with respect to your personal information under the California Consumer Privacy Act (CCPA). These rights include the right to know about the personal information we collect, use, disclose, and sell; the right to request deletion of your perso...
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This provision reflects obligations under the California Consumer Privacy Act (CCPA) as amended by the CPRA. Compliance teams should ensure Nintendo's data sharing with advertising and analytics vendors qualifies under the 'service provider' exception or that opt-out mechanisms are fully functional and honored within mandatory timelines.
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The provision operationalizes California's statutory privacy mandates within Nintendo's service terms, establishing procedural requirements for data subject requests and defining the scope of personal information subject to CCPA/CPRA protections. This framing determines how Nintendo processes and responds to consumer rights exercises and shapes the company's data governance obligations.
California residents can exercise rights to access, delete, correct, or opt out of the sale and sharing of their personal information, giving them meaningful control over how Nintendo uses their data for targeted advertising.
ConductAtlas has identified this type of provision across 2 platforms. See the full comparison.
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