Nintendo Privacy Policy

This document is Nintendo of America's privacy policy governing data collection, use, and disclosure across Nintendo websites, hardware platforms (Nintendo Switch), online services (Nintendo Switch Online), mobile applications, and related retail and customer support interactions, with the stated legal basis being user consent and Nintendo's legitimate business interests. The policy states that Nintendo collects a broad range of personal information including name, address, payment card details, Nintendo Account credentials, device identifiers, gameplay and purchase history, voice communications during online play, location data, and information from third-party social accounts linked to Nintendo accounts; the terms authorize sharing this data with service providers, business partners, and affiliated Nintendo entities globally, as well as with advertising and analytics partners for targeted marketing purposes. The policy's treatment of children's data is operationally significant: it states that child accounts require parental consent and that Nintendo complies with COPPA, but the mechanism relies on parental supervision settings within the Nintendo Account family system, which may warrant independent verification of consent flow robustness. The policy engages GDPR and EU data protection frameworks for European users, COPPA for users under 13 in the United States, and the California Consumer Privacy Act (CCPA) for California residents, each of which confers distinct rights and obligations that the policy acknowledges in jurisdiction-specific sections. Material compliance considerations include the policy's use of interest-based advertising and its reliance on opt-out rather than opt-in mechanisms for certain data uses, which may require evaluation under GDPR's consent requirements for EU residents and CCPA's opt-out of sale rights for California residents.