The Bancorp Bank may share your financial information with non-affiliated third-party companies for marketing purposes, but you have the right to opt out of this specific category of sharing.
This analysis describes what Chime's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes a default sharing authorization for non-affiliated marketing purposes, with the operational significance that data sharing occurs unless the customer exercises the available opt-out procedure. This structure places the burden on customers to affirmatively restrict the sharing practice.
The updated privacy notice now explicitly discloses that Chime shares customer information with other financial companies for joint marketing purposes, whereas the prior 2017 version stated Chime did not engage in this sharing. This represents a material change in the stated data handling practice. Under the updated terms, customers can limit this sharing by logging into their Chime account at chime.com or through the Chime Mobile application and updating their Privacy Settings.
View change record →The updated policy no longer explicitly discloses whether Chime or its banking partner The Bancorp shares personal information for specific purposes such as marketing, joint marketing, or affiliate use. Previously, each sharing scenario included a 'Yes' or 'No' answer and stated whether customers could limit sharing. The revised policy directs users to login to chime.com or the Chime Mobile application and update their Privacy Settings to control sharing. You can adjust sharing preferences through your account settings, but the policy no longer itemizes which sharing practices are subject to customer limits.
View change record →The updated notice states Chime no longer shares your personal information (such as transaction history and creditworthiness) with other financial companies for joint marketing purposes. This is a narrowing of third-party data sharing compared to the prior language. The notice also clarifies that Chime does not share certain affiliate information, which may further limit how your data is used by related companies. These changes reduce the scope of data sharing disclosed in the privacy notice.
View change record →If you do not proactively opt out, your personal financial information — including account details and financial behavior — can be shared with unrelated third-party companies for their marketing purposes, which could result in unsolicited financial product offers.
How other platforms handle this
If you are a California resident, you have the right to: Know what personal information is being collected about you; Know whether your personal information is sold or disclosed and to whom; Say no to the sale of personal information; Access your personal information; Request deletion of your person...
Depending on where you live, you may have certain rights with respect to your personal information, such as the right to request access, correction, or deletion of your personal information, or to opt out of the sale or sharing of your personal information. If you are a California resident, you have...
At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.
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"For nonaffiliates to market to you. Do we share? Yes. Can you limit this sharing? Yes.— Excerpt from Chime's Chime Privacy Policy
1) REGULATORY FRAMEWORK: The opt-out right for non-affiliate marketing sharing is required under GLBA/Regulation P (12 C.F.R. §1016.7 and §1016.10). The financial institution must provide a clear and conspicuous opt-out notice and a reasonable means for consumers to opt out. The CFPB and OCC have enforcement authority. The CAN-SPAM Act and Telephone Consumer Protection Act (TCPA) may also apply if sharing results in direct marketing communications. 2)
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The provision establishes a default sharing authorization for non-affiliated marketing purposes, with the operational significance that data sharing occurs unless the customer exercises the available opt-out procedure. This structure places the burden on customers to affirmatively restrict the sharing practice.
If you do not proactively opt out, your personal financial information — including account details and financial behavior — can be shared with unrelated third-party companies for their marketing purposes, which could result in unsolicited financial product offers.
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