Provision record
Bank of America · Bank of America Privacy Notice · View original document ↗

Joint Marketing with Financial Companies

Medium severity High confidence Explicitdocumentlanguage Common · 289 of 352 platforms
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Document Record

What it is

Bank of America shares your financial data with partner financial companies for joint marketing programs, and you cannot opt out of this category of sharing.

This analysis describes what Bank of America's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This means your data may flow to financial companies outside Bank of America's corporate family for co-branded or partner marketing without any opt-out right available to you.

Clause Stability Stable

0
Changes
4
Months Monitored
May 9, 2026
First Seen
May 22, 2026
Last Seen
This clause type exists across 5149 other provisions on other platforms.

Consumer impact (what this means for users)

Personal financial information you provide to Bank of America may be shared with unspecified financial company partners for joint marketing campaigns, and the notice states this sharing cannot be limited by consumers.

How other platforms handle this

ClickUp Medium

You may also change your preference and "opt out" of receiving certain marketing communications from us by clicking the unsubscribe link included at the bottom of all such communications...

ZipRecruiter Medium

California residents have the right to request certain information regarding our disclosure of personal information...to third parties for their direct marketing purposes unless we provide them with an ability to exercise choice regarding such disclosures.

Tinder Medium

If you choose to reveal any personal information about yourself to other users, you do so at your own risk. We strongly encourage you to use caution in disclosing any personal information online.

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Monitoring

Bank of America has changed this document before.

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▸ View Original Clause Language DOCUMENT RECORD
"
Reasons we can share your personal information: For joint marketing with other financial companies. Does Bank of America share? Yes. Can you limit this sharing? No.

Excerpt from Bank of America's Privacy Notice

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

REGULATORY LANDSCAPE: Joint marketing sharing is permitted under GLBA's Regulation P joint marketing exception, which requires that the financial institution enter into a contractual agreement with the joint marketer restricting the use of shared information to the joint marketing purpose. The CFPB enforces compliance with this exception. The notice does not identify specific joint marketing partners, which is consistent with GLBA's disclosure standards but limits consumer transparency. GOVERNANCE EXPOSURE: Medium. The joint marketing exception is widely used in financial services and is GLBA-compliant as structured, but regulators have scrutinized whether joint marketing agreements actually restrict partner data use to the stated purpose. The absence of named partners in the notice is standard but creates accountability gaps. JURISDICTION FLAGS: California's CFIPA may impose restrictions on joint marketing data sharing that exceed GLBA's requirements, and California compliance teams should evaluate whether separate California-specific notice or consent is required for joint marketing partners. CONTRACT AND VENDOR IMPLICATIONS: Joint marketing partner contracts must include provisions restricting use of shared consumer data to the disclosed marketing purpose, consistent with GLBA requirements. Procurement and legal teams should audit these agreements to confirm restrictions are current and enforceable. COMPLIANCE CONSIDERATIONS: Compliance teams should maintain a current list of joint marketing partners, audit partner data use against contractual restrictions, and confirm that no partner is using shared consumer data for purposes beyond the joint marketing program. If the partner list changes materially, the privacy notice may need to be updated.

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Full institutional analysis

Regulatory citations, enforcement risk, and due diligence action items.

Applicable agencies

  • CFPB
    The CFPB enforces GLBA Regulation P joint marketing exception requirements for consumer financial institutions
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
TCPA
United States Federal
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Bank of America Privacy Notice
Entity
Bank of America
Document last updated
May 5, 2026
Tracking information
First tracked
April 27, 2026
Last verified
May 9, 2026
Record ID
CA-P-007247
Document ID
CA-D-00054
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1d4e65e734a0b2e8cc01b0312c42f36950c5e1ea1c03ab56dfa173a8ebefa627
Analysis generated
April 27, 2026 11:40 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Bank of America
Document: Bank of America Privacy Notice
Record ID: CA-P-007247
Captured: 2026-04-27 11:40:46 UTC
SHA-256: 1d4e65e734a0b2e8…
URL: https://conductatlas.com/platform/bank-of-america/bank-of-america-privacy-notice/provision/CA-P-007247/joint-marketing-with-financial-companies/
Accessed: July 28, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Bank of America's Joint Marketing with Financial Companies clause do?

This means your data may flow to financial companies outside Bank of America's corporate family for co-branded or partner marketing without any opt-out right available to you.

How does this clause affect you?

Personal financial information you provide to Bank of America may be shared with unspecified financial company partners for joint marketing campaigns, and the notice states this sharing cannot be limited by consumers.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.

Is ConductAtlas affiliated with Bank of America?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Bank of America.