Wealthfront · Wealthfront Privacy Policy · View original document ↗

Cross-Device Tracking and Geo-Location Matching

Medium severity Unique · 0 of 343 platforms
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This analysis describes what Wealthfront's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes the operational scope of cross-device tracking that Wealthfront performs. The authorization to match activity across devices and platforms using behavioral and location data represents a core data collection practice that extends beyond single-device or single-application monitoring.

Clause Stability Stable

0
Changes
3
Months Monitored
May 7, 2026
First Seen
May 7, 2026
Last Seen
This clause type exists across 967 other provisions on other platforms.

Consumer impact (what this means for users)

Users operating under these terms authorize Wealthfront to correlate their browsing activity across devices and websites using behavioral analysis and geo-location matching. This tracking occurs across the user's mobile devices, computers, and other applications, creating a cross-platform activity profile.

How other platforms handle this

OpenAI Medium

We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...

Netflix Medium

Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well. This allows the web server to recognize your...

Webull Medium

We and our third-party partners may use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and apps, including your browsing activity, device type, IP address, and referring URLs. We use this information to personalize your experien...

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▸ View Original Clause Language DOCUMENT RECORD
"
Your browsing activity may be tracked across different websites and different devices or apps. For example, we may attempt to match your browsing activity on your mobile device with your browsing activity on your computer. To do this, we may analyze your browsing patterns, geo-location and device identifiers to match the information of the browser and devices that appear to be used by the same person.

— Excerpt from Wealthfront's Wealthfront Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Wealthfront Privacy Policy
Entity
Wealthfront
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 10, 2026
Record ID
CA-P-005304
Document ID
CA-D-00367
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a7e92975f9b366d4378057fc4997a1a095db6bf1f930f056258c02e72e54e742
Analysis generated
May 7, 2026 18:18 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Wealthfront
Document: Wealthfront Privacy Policy
Record ID: CA-P-005304
Captured: 2026-05-07 18:18:48 UTC
SHA-256: a7e92975f9b366d4…
URL: https://conductatlas.com/platform/wealthfront/wealthfront-privacy-policy/cross-device-tracking-and-geo-location-matching/
Accessed: July 4, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Wealthfront's Cross-Device Tracking and Geo-Location Matching clause do?

This provision establishes the operational scope of cross-device tracking that Wealthfront performs. The authorization to match activity across devices and platforms using behavioral and location data represents a core data collection practice that extends beyond single-device or single-application monitoring.

How does this clause affect you?

Users operating under these terms authorize Wealthfront to correlate their browsing activity across devices and websites using behavioral analysis and geo-location matching. This tracking occurs across the user's mobile devices, computers, and other applications, creating a cross-platform activity profile.

Is ConductAtlas affiliated with Wealthfront?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Wealthfront.