Target Privacy Policy

This is Target's Privacy Policy, which explains how the company collects and uses your personal information when you shop at Target stores, on target.com, through the Target app, or via programs like Target Circle and RedCard. The most important thing to know is that Target shares your shopping behavior, purchase history, and demographic data with advertising partners to show you targeted ads across the internet — and you must actively opt out to limit this. California residents and residents of several other states have the right to request access to, deletion of, or opt-out from the sale of their personal data by visiting Target's privacy request page.

This document is Target Corporation's Privacy Policy governing the collection, use, and sharing of personal information across Target's retail ecosystem including target.com, mobile apps, stores, Target Circle loyalty program, RedCard financial products, and third-party advertising partners, operating primarily under U.S. federal and state consumer protection frameworks. The policy creates obligations for Target to disclose data practices and for consumers to affirmatively opt out of certain data sales and sharing, while granting Target broad latitude to collect behavioral, biometric-adjacent, transactional, and inferred data across channels. Notably, the policy discloses sharing of personal information with advertising partners for cross-context behavioral advertising and acknowledges participation in data broker ecosystems, which represents an expansive data monetization posture that exceeds baseline retail industry norms. The policy engages CCPA/CPRA (Cal. Civ. Code §1798.100 et seq.), FTC Act Section 5 unfair and deceptive practices standards, COPPA for minors under 13, and state-level privacy laws in Virginia, Colorado, Connecticut, Utah, and Texas; compliance teams should note that Target's breadth of third-party data sharing through advertising technology partners (including DoubleVerify and Google Ad Manager, as evidenced in page metadata) may require updated data processing agreements and consent audit trails under evolving state privacy law frameworks.