Provision record
Spotify · Spotify Privacy Policy · View original document ↗

Third-Party Data Sources for Advertising

High severity Common · 287 of 352 platforms
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Document Record

What it is

Spotify receives data about you from advertising partners and uses it to target you with ads, meaning companies you have never interacted with through Spotify can influence the ads you see.

This analysis describes what Spotify's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational mechanism by which third-party data inputs inform Spotify's ad targeting system. It clarifies that advertising partners may provide external signals about user interests, which Spotify incorporates into its ad selection and delivery process.

Clause Stability Stable

0
Changes
6
Months Monitored
Apr 9, 2026
First Seen
Apr 10, 2026
Last Seen
This clause type exists across 4430 other provisions on other platforms.

Consumer impact (what this means for users)

Third-party advertising companies provide Spotify with information about your interests from outside the platform, which Spotify combines with your listening data to serve you targeted ads — this cross-platform profiling is opt-out by default.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Visit spotify.com/account/privacy and toggle off 'Tailored Ads' to opt out of cross-context behavioral advertising including data received from third-party advertising partners.

How other platforms handle this

Google Gemini Medium

Third-party apps use data from Gemini consistent with their own privacy policies and terms.

Adobe Medium

The types of third parties your information may be disclosed to include: our resellers and other sales and advertising partners, retailers, advertisers, ad agencies, advertising networks and platforms, information service providers, fraud monitoring and prevention providers, and publishers.

Oura Medium

We do not sell or share your personal data for cross-context behavioral advertising. You can always opt out of Oura direct marketing communications, though you may still see marketing messaging within the Oura App.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
An example of tailored advertising is when an advertising partner provides us with information indicating that you may be interested in cars. This could enable us to show you ads about cars.

Excerpt from Spotify's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1) REGULATORY FRAMEWORK: Receipt of personal data from advertising partners for targeting purposes implicates CPRA §1798.120 (sharing for cross-context behavioral advertising requires opt-out right); CCPA §1798.115 (right to know categories of third parties to whom …

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • State Attorney General
    State AGs in California, New York, Texas, and other states can investigate violations of state consumer protection and privacy laws, including CCPA (California), SHIELD Act (New York), and equivalents.
    Who can file: Residents of states with comprehensive privacy laws — primarily California, Virginia, Colorado, Connecticut, and Utah
    What you need: Evidence of the violation, explanation of how your state rights were affected, and your account or contact information with the company
    What to expect: Outcomes vary by state. May result in investigation, enforcement action, or requirement for the company to change practices. No direct individual compensation in most cases.

    Search "[your state] attorney general consumer complaint" to find your state's direct complaint form

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Spotify Privacy Policy
Entity
Spotify
Document last updated
May 5, 2026
Tracking information
First tracked
March 6, 2026
Last verified
April 9, 2026
Record ID
CA-P-002611
Document ID
CA-D-00036
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
20e7378325f90f73de8e5f0d9b2d1ec4523f9cf07b406b492edd5753b96f24ad
Analysis generated
March 6, 2026 20:27 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Spotify
Document: Spotify Privacy Policy
Record ID: CA-P-002611
Captured: 2026-03-06 20:27:52 UTC
SHA-256: 20e7378325f90f73…
URL: https://conductatlas.com/platform/spotify/spotify-privacy-policy/provision/CA-P-002611/third-party-data-sources-for-advertising/
Accessed: Sept. 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Spotify's Third-Party Data Sources for Advertising clause do?

This clause establishes the operational mechanism by which third-party data inputs inform Spotify's ad targeting system. It clarifies that advertising partners may provide external signals about user interests, which Spotify incorporates into its ad selection and delivery process.

How does this clause affect you?

Third-party advertising companies provide Spotify with information about your interests from outside the platform, which Spotify combines with your listening data to serve you targeted ads — this cross-platform profiling is opt-out by default.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 287 platforms. See the full comparison.

Is ConductAtlas affiliated with Spotify?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Spotify.