This analysis describes what Spotify's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Users' personal data shared by Spotify can be merged with partner-held data to build a richer profile, and both Spotify and its partners may use that enriched profile for marketing purposes.
Personal data Spotify shares with marketing partners may be combined with those partners' own data about you, resulting in a broader profile that both Spotify and its partners may use to market to you.
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"Our partners may also combine the personal data we disclose to them with other data they collect about you, e.g. your use of their services. We and our partners may use this information to present you with offers, promotions, or other marketing...Excerpt from Spotify's Privacy Policy
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Users' personal data shared by Spotify can be merged with partner-held data to build a richer profile, and both Spotify and its partners may use that enriched profile for marketing purposes.
Personal data Spotify shares with marketing partners may be combined with those partners' own data about you, resulting in a broader profile that both Spotify and its partners may use to market to you.
ConductAtlas has identified this type of provision across 280 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Spotify.