This analysis describes what Snowflake's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes the operational basis for Snowflake's collection and use of customer usage data across multiple functional purposes, including service improvement and product development activities beyond the immediate service delivery.
Interpretive note: The practical scope of 'other offerings' is not defined in the clause, creating ambiguity about how far usage data may be applied beyond the immediate service context.
The terms authorize Snowflake to collect interaction data and usage patterns and apply that data to service operations, support functions, and development of Snowflake's broader product offerings. Customers' usage data is collected and processed according to these authorized purposes upon service use.
How other platforms handle this
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"Snowflake may collect and use data derived from Customer's use of the Services, including data about how Customers and their users interact with the Services, to operate, manage, support, improve, and develop the Services and Snowflake's other offerings.— Excerpt from Snowflake's Snowflake Terms of Service
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The clause establishes the operational basis for Snowflake's collection and use of customer usage data across multiple functional purposes, including service improvement and product development activities beyond the immediate service delivery.
The terms authorize Snowflake to collect interaction data and usage patterns and apply that data to service operations, support functions, and development of Snowflake's broader product offerings. Customers' usage data is collected and processed according to these authorized purposes upon service use.
ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.
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