Snapchat · Snapchat Privacy Policy · View original document ↗

Biometric and Face Data Collection for AR Lenses

High severity Unique · 0 of 325 platforms
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Recent governance activity Snapchat recorded 2 documented changes in the last 30 days.
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This analysis describes what Snapchat's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The provision establishes the operational scope of biometric data collection tied to core service features, enabling Snapchat to process facial recognition, body position tracking, and movement analysis as part of AR functionality delivery.

Recent Activity

This document changed recently

Medium Apr 19, 2026

Snapchat's privacy policy now includes expanded language describing how the platform collects, processes, and shares user data. The updated policy discloses additional practices and operational procedures governing user information. Review of the specific added sentences is necessary to determine whether new data collection, retention, or sharing practices are described, or whether existing practices receive clarified disclosure.

View change record →

Consumer impact (what this means for users)

Users who employ AR Lenses and effects authorize Snapchat to collect facial biometric data and body movement information through camera access. This data collection occurs automatically when these features are activated as part of service operation.

How other platforms handle this

Wealthfront Medium

We may use third-party vendors for identity verification. These vendors analyze whether the Client's "selfie" matches the government-issued identity document. The information collected from Client photographs may constitute biometric information in some jurisdictions. Where required by law, we will ...

Roblox Medium

Your use of the Services is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Services, you consent to the data collection and use practices described in the Privacy Policy. Roblox collects information you provide directly, information collected a...

Best Buy Medium

We collect information about you in a variety of ways depending on how you interact with us and our products and services. This includes information you provide directly, information we collect automatically when you use our services, and information we receive from third parties. We may collect ide...

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▸ View Original Clause Language DOCUMENT RECORD
"
We collect information about the images and other content you create, send or receive through our Services. For example, we may collect information about the content of an image, the objects or scenery it contains, or about a face or body in the image. We may use technologies that work with your camera to collect this information. We also may collect information about any augmented reality (AR) features you use, such as effects and Lenses. If you use features that require us to collect body-related data, such as augmented reality Lenses, we may collect data about your physical movements and body position.

— Excerpt from Snapchat's Snapchat Privacy Policy

Applicable regulations

EU AI Act
European Union
BIPA
Illinois, USA
CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Snapchat Privacy Policy
Entity
Snapchat
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 12, 2026
Record ID
CA-P-005933
Document ID
CA-D-00102
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8b11bc19654cd554b80a718cca2936528b3f39bf2565d15941c43059ce040bd1
Analysis generated
May 8, 2026 02:01 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Snapchat
Document: Snapchat Privacy Policy
Record ID: CA-P-005933
Captured: 2026-05-08 02:01:27 UTC
SHA-256: 8b11bc19654cd554…
URL: https://conductatlas.com/platform/snapchat/snapchat-privacy-policy/biometric-and-face-data-collection-for-ar-lenses/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Snapchat's Biometric and Face Data Collection for AR Lenses clause do?

The provision establishes the operational scope of biometric data collection tied to core service features, enabling Snapchat to process facial recognition, body position tracking, and movement analysis as part of AR functionality delivery.

How does this clause affect you?

Users who employ AR Lenses and effects authorize Snapchat to collect facial biometric data and body movement information through camera access. This data collection occurs automatically when these features are activated as part of service operation.

Is ConductAtlas affiliated with Snapchat?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Snapchat.