The policy states that Rumble implements reasonable security measures but explicitly disclaims any guarantee of absolute data security or protection against interception during transmission.
This analysis describes what Rumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes Rumble's stated security posture and its limitation of representations regarding data security outcomes; the 'reasonable measures' standard is the operative benchmark for FTC enforcement purposes and is consistent with broadly observed industry practice.
Under this clause, Rumble commits to reasonable security practices but does not guarantee the security of personal information, and the policy explicitly acknowledges the possibility of interception during transmission.
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"We take reasonable measures to help protect your personal information from loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. However, no security system is impenetrable and we cannot guarantee the security of our systems, nor can we guarantee that the information you supply will not be intercepted while being transmitted to us over the Internet.— Excerpt from Rumble's Rumble Privacy Policy
1. REGULATORY LANDSCAPE: The FTC's reasonable security standard under Section 5 of the FTC Act requires companies to implement security measures commensurate with the sensitivity of data collected and the representations made to consumers. State breach notification laws in California, New York, and other jurisdictions impose disclosure obligations in the event of a security incident affecting personal data. CCPA includes private right of action provisions for data breaches involving certain unencrypted personal information categories. 2. GOVERNANCE EXPOSURE: Medium. The 'reasonable measures' language is consistent with FTC enforcement norms and does not constitute a heightened security representation. However, the disclaimer of guarantees does not insulate the company from FTC enforcement if implemented security measures are found to be inadequate relative to the sensitivity of data collected. 3. JURISDICTION FLAGS: California's CCPA provides a private right of action for breaches of certain data categories. New York's SHIELD Act, Illinois law, and other state frameworks impose specific security requirements. EU GDPR requires technical and organizational security measures appropriate to the risk under Article 32. 4. CONTRACT AND VENDOR IMPLICATIONS: Vendor agreements for data processing, storage, and transmission should include security standards aligned with applicable regulatory requirements. The disclaimer of transmission security should be assessed against whether encryption in transit is operationally implemented. 5. COMPLIANCE CONSIDERATIONS: Compliance teams should document the specific security measures implemented, assess their adequacy against FTC guidance and applicable state requirements, and ensure breach notification procedures are operational and tested against the shortest applicable statutory notification timeline.
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This provision establishes Rumble's stated security posture and its limitation of representations regarding data security outcomes; the 'reasonable measures' standard is the operative benchmark for FTC enforcement purposes and is consistent with broadly observed industry practice.
Under this clause, Rumble commits to reasonable security practices but does not guarantee the security of personal information, and the policy explicitly acknowledges the possibility of interception during transmission.
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