This analysis describes what Rumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause confirms that Personal Information may be commercially transferred to third parties for advertising purposes, while also establishing a user right to stop that transfer.
Interpretive note: The excerpt uses ellipsis, so the full conditions under which selling or sharing occurs may be broader than the single context quoted here.
The updated policy modifies the language governing notification of Personal Information disclosure. The prior version stated that Rumble 'will attempt to notify you before we disclose your Personal Information,' whereas the revised language states the company 'may attempt to notify you.' This shifts the provision from an asserted commitment to attempt notification toward a discretionary authorization to do so when permitted by law. Under the revised terms, notification attempts are now framed as optional rather than intended.
View change record →Readers' Personal Information may be sold or shared for advertising unless they exercise their opt-out right; the opt-out right exists but must be affirmatively invoked.
How other platforms handle this
You may have the right to object to or opt out of certain uses of your information.
You may also change your preference and "opt out" of receiving certain marketing communications from us by clicking the unsubscribe link included at the bottom of all such communications...
to request that your data be transferred to a third party (data portability)
"We may sell or share Personal Information...when we engage in targeted or behavioral advertising...You have the right to opt out of the selling or sharing of your Personal Information.Excerpt from Rumble's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause confirms that Personal Information may be commercially transferred to third parties for advertising purposes, while also establishing a user right to stop that transfer.
Readers' Personal Information may be sold or shared for advertising unless they exercise their opt-out right; the opt-out right exists but must be affirmatively invoked.
ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Rumble.