Pinterest · Pinterest Privacy Policy · View original document ↗

Third-Party Advertising Data Sharing

High severity Medium confidence Explicitdocumentlanguage Uncommon · 29 of 325 platforms
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This analysis describes what Pinterest's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The provision establishes the operational framework for Pinterest's advertising model by defining which categories of third parties receive user information and for what purposes. It clarifies the distinction between data sales and data sharing arrangements, which determines the scope of information flows between Pinterest and its advertising ecosystem.

Interpretive note: The boundary between 'sharing' for advertising purposes and a CCPA/CPRA 'sale' may require jurisdiction-specific legal analysis; the policy's assertion that it does not 'sell' data while acknowledging advertising data sharing reflects an operationally ambiguous distinction under evolving California law.

Consumer impact (what this means for users)

Users operate under terms that authorize Pinterest to share personal information with advertising and analytics partners without explicit per-instance consent. This mechanism enables targeted advertising across Pinterest and partner services through third-party cookies and similar tracking technologies.

How other platforms handle this

LinkedIn Medium

We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries), (ii) with your separate permission (e.g., in a lead generation form) or (iii) data already v...

Notion Medium

We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...

Waze Medium

We may share your information with third-party partners, including advertising and analytics companies, to help us understand how you use our services and to show you more relevant ads. These third parties may use cookies, web beacons, and other tracking technologies to collect information about you...

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▸ View Original Clause Language DOCUMENT RECORD
"
We don't sell your personal information to third parties. However, we share personal information with businesses and organizations so that they can show you ads that are more relevant to you. In addition, we allow advertisers, sponsors, and other partners to show you ads when you use Pinterest or other services. We also allow partners to use cookies and similar technologies to measure the performance of their ads and show you more relevant advertising. We share your information with advertising partners, measurement companies, and analytics providers.

— Excerpt from Pinterest's Pinterest Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Pinterest Privacy Policy
Entity
Pinterest
Document last updated
May 5, 2026
Tracking information
First tracked
April 27, 2026
Last verified
May 12, 2026
Record ID
CA-P-010780
Document ID
CA-D-00098
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
c1bbcbcc2602f2e5ebdf8f851d42a6a1a8fe73899b6fe40268e16ef95ffa88d1
Analysis generated
April 27, 2026 12:16 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Pinterest
Document: Pinterest Privacy Policy
Record ID: CA-P-010780
Captured: 2026-04-27 12:16:26 UTC
SHA-256: c1bbcbcc2602f2e5…
URL: https://conductatlas.com/platform/pinterest/pinterest-privacy-policy/third-party-advertising-data-sharing/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does Pinterest's Third-Party Advertising Data Sharing clause do?

The provision establishes the operational framework for Pinterest's advertising model by defining which categories of third parties receive user information and for what purposes. It clarifies the distinction between data sales and data sharing arrangements, which determines the scope of information flows between Pinterest and its advertising ecosystem.

How does this clause affect you?

Users operate under terms that authorize Pinterest to share personal information with advertising and analytics partners without explicit per-instance consent. This mechanism enables targeted advertising across Pinterest and partner services through third-party cookies and similar tracking technologies.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 29 platforms. See the full comparison.

Is ConductAtlas affiliated with Pinterest?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Pinterest.