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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
“We may receive information about your visits to an advertiser's site, or purchases you made from them, or information about your interests from a third-party service, which we might use to help show you ads on the Service.”
“Conduct age verification, as appropriate. This may include facial age estimation and matching your face against a government ID.”
“Children under 13 are not allowed to use Pinterest. If you are based in a state or country with an older age requirement, you may only use the Services if you are at or over the age at which you can provide consent to data processing.”
“For users who reside in certain U.S. states and have enabled an opt-out preferences signal (such as Global Privacy Control), we will respect this preference when you use Pinterest.”
“If you visit websites that sell electric guitars, we may suggest guitar Pins to you.”
“We customize the ads we show you by identifying your interests based on your onsite and offsite activities, as well as by using information we receive from ad partners or other third parties.”
This policy explains what data Pinterest collects about you, including your activity on other websites and apps, and how it uses that data to show you targeted ads and suggest content. Pinterest shares some of your information with third-party ad platforms, and by using Pinterest you authorize your data to be stored and processed outside your home country. If you live in certain U.S. states, you can opt out of Pinterest using or sharing your data for targeted advertising by visiting your Privacy and Data Settings.
Pinterest's privacy policy establishes how Pinterest collects, uses, shares, and retains user information across its service. It permits Pinterest to receive data about users' offsite advertiser-site visits, purchases, and interests from third parties and to use that data for ad targeting, and to customize ads using both on-platform and off-platform activity combined with data from ad partners. Pinterest discloses identifiers including cookie IDs, IP addresses, and hashed email addresses to third parties such as Facebook Ads and Google Marketing Platform, who may combine that information with their own datasets. The policy authorizes cross-border transfer and storage of user data through use of the service itself, retains log data for 25 months, and uses user information—including historically posted content—to train and improve machine learning models. Users in certain U.S. states may opt out of targeted advertising, sharing, or selling through Privacy and Data Settings, and Pinterest will honor opt-out preference signals such as Global Privacy Control for qualifying users in those states.
Pinterest uses your on-platform activity, offsite website visits, and data received from ad partners and third parties to customize the ads you see and content recommended to you. It shares identifiers such as your IP address, cookie IDs, and hashed email address with third parties like Facebook Ads and Google Marketing Platform, who may combine them with their own data about you. Pinterest also uses your information—including Pins posted at any time—to train its machine learning models, and retains log data for 25 months. If you reside in a qualifying U.S. state, you can take one concrete action: visit Privacy and Data Settings to opt out of Pinterest using or disclosing your information for targeted advertising, sharing, or selling purposes.
Which mapped governance frameworks each document engages, tied to the specific provisions that engage them.
2 important changes detected
4 versions captured · Latest change detected by ConductAtlas: September 2026
“We may receive information about your visits to an advertiser's site, or purchases you made from them, or information about your interests from a third-party service, which we might use to help show you ads on the Service.”
“Conduct age verification, as appropriate. This may include facial age estimation and matching your face against a government ID.”
“Children under 13 are not allowed to use Pinterest. If you are based in a state or country with an older age requirement, you may only use the Services if you are at or over the age at which you …”
“For users who reside in certain U.S. states and have enabled an opt-out preferences signal (such as Global Privacy Control), we will respect this preference when you use Pinterest.”
“If you visit websites that sell electric guitars, we may suggest guitar Pins to you.”
“We customize the ads we show you by identifying your interests based on your onsite and offsite activities, as well as by using information we receive from ad partners or other third parties.”
“We use your activity—such as which Pins you click on, terms you search for, boards you create, and any text that you add in a comment or description—along with other information...to make inferences about you and your preferences.”
“By using our products or services, you authorize us to transfer and store your information outside your home country, including in the United States, for the purposes described in this policy.”
“Some of these activities may be considered "targeted advertising" "sharing" or "selling"...You can opt out of Pinterest using and disclosing your information for these purposes. To do so, visit your Privacy and Data Settings.”
“We disclose information such as cookie IDs, your IP address, or a hashed version of your email address to third parties, such as Facebook Ads, Google Marketing Platform, and others who may combine that information with other information they already …”
“Using information to train, develop and improve our technology such as our machine learning models, regardless of when Pins were posted.”
“We generally keep log data for a period of 25 months to provide our Services to you, to make Pinterest safe, improve our product features, and to deliver ads that are relevant, interesting and personal to you.”
Every distinct legal provision identified in this document. Featured provisions appear above with analysis.
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