Pinterest prohibits users under 13 in the US and requires users in the EEA to meet their country's minimum age for data processing consent, which varies by country within the EEA.
This analysis describes what Pinterest's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The policy states that Pinterest is not directed at children under 13 and restricts EEA access based on member state age-of-consent laws; however, the policy does not detail the technical mechanisms used to verify user age at sign-up, which is a key compliance consideration under COPPA and emerging children's privacy laws.
Interpretive note: The policy does not disclose the technical mechanisms used to verify or screen user age, creating uncertainty about whether the prohibition is operationally enforced in a manner consistent with COPPA and GDPR Article 8 requirements.
The policy states that children under 13 are prohibited from using Pinterest, and parents or guardians who believe a minor has created an account should contact Pinterest to request removal of the minor's data, as COPPA requires deletion of personal information collected from children under 13 without verifiable parental consent.
How other platforms handle this
Our services are not directed to children under 13. If we learn that we have collected personal data from a child under 13, we will delete that information as quickly as possible. If you believe a child under 13 has provided us with personal data, please contact us at privacy@openai.com.
Our Products are not directed at children. You must be at least 13 years old to use our Products. If you are under the age of 18, you must have the permission of your parent or legal guardian to use our Products. You represent that you are 13 years of age or older, that you have the legal right to e...
You may not use Runway's tools to create content that promotes, glorifies, or facilitates acts of terrorism, mass violence, or genocide, or that could be used to provide material support to individuals or organizations engaged in such activities.
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"Children under 13 are not allowed to use Pinterest. If you are based in the EEA, you may only use Pinterest if you are over the age at which you can provide consent to data processing under the laws of your country.— Excerpt from Pinterest's Pinterest Privacy Policy
(1) REGULATORY LANDSCAPE: This provision engages COPPA, which requires verifiable parental consent before collecting personal information from children under 13, enforced by the FTC. In the EEA, GDPR Article 8 sets the digital consent age at 16 by default, with member states permitted to lower it to 13; the policy acknowledges this variance by referencing member state law. The UK's Age Appropriate Design Code (Children's Code) requires platforms likely to be accessed by under-18s to implement specific design and data protection standards. Emerging US state children's privacy laws (including the California Age-Appropriate Design Code) may impose additional obligations. (2) GOVERNANCE EXPOSURE: High. Children's privacy is a priority enforcement area for the FTC, EU Data Protection Authorities, and the UK ICO. The policy's prohibition on under-13 use does not disclose the specific age verification or screening mechanisms employed, which is a focus of regulatory scrutiny. The FTC has taken enforcement action against platforms that failed to implement adequate age-screening despite policy prohibitions. (3) JURISDICTION FLAGS: US exposure under COPPA applies to all users. EEA exposure varies by member state minimum age. UK exposure under the Children's Code applies if the platform is likely to be accessed by minors. California's Age-Appropriate Design Code creates additional obligations for platforms accessible to users under 18. (4) CONTRACT AND VENDOR IMPLICATIONS: Third-party advertising partners should be contractually prohibited from serving behavioral advertising to users identified or reasonably believed to be minors. Data processing agreements should address obligations to delete data collected from users subsequently identified as underage. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should document age-screening mechanisms and assess their adequacy under COPPA, GDPR Article 8, and applicable state laws. Procedures for handling reports of underage accounts should be documented and tested. The policy should be reviewed against the UK Children's Code if the platform is accessible to UK minors.
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The policy states that Pinterest is not directed at children under 13 and restricts EEA access based on member state age-of-consent laws; however, the policy does not detail the technical mechanisms used to verify user age at sign-up, which is a key compliance consideration under COPPA and emerging children's privacy laws.
The policy states that children under 13 are prohibited from using Pinterest, and parents or guardians who believe a minor has created an account should contact Pinterest to request removal of the minor's data, as COPPA requires deletion of personal information collected from children under 13 without verifiable parental consent.
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