BeReal shares personal data including usage patterns, device identifiers, and behavioral data with third-party advertising and analytics companies to deliver and measure targeted ads.
This analysis describes what BeReal's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause establishes the operational mechanism for monetization of the service through third-party advertising partnerships. It clarifies that data sharing with these partners occurs as part of the infrastructure supporting the free service offering.
Your data flows to multiple third-party advertisers and analytics providers, reducing your control over your personal information and potentially enabling extensive cross-platform tracking.
How other platforms handle this
We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...
Sending you information about Adobe products and services, special offers and similar information, and sharing your information with third parties for their own marketing purposes, where your consent is not required; In some cases, in order to show you more relevant ads, we disclose with social medi...
We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...
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"To allow us to monetize the ad inventory of our app and provide users with free products and services, we can share your information with our partners. Those partners usually collect data via their own tools (Software development Kits or "SDK" and cookies) but we can also provide them with supplemental information relating to you that we hold.— Excerpt from BeReal's BeReal Privacy Policy
Sharing personal data for behavioral advertising implicates GDPR Article 6(1)(a) consent requirements and the ePrivacy Directive for cookie/tracker-based sharing; under CPRA, sharing data for cross-context behavioral advertising constitutes a 'sale or share' triggering opt-out rights for California residents.
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This clause establishes the operational mechanism for monetization of the service through third-party advertising partnerships. It clarifies that data sharing with these partners occurs as part of the infrastructure supporting the free service offering.
Your data flows to multiple third-party advertisers and analytics providers, reducing your control over your personal information and potentially enabling extensive cross-platform tracking.
ConductAtlas has identified this type of provision across 16 platforms. See the full comparison.
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