BeReal · BeReal Privacy Policy · View original document ↗

Data Sharing with Advertising and Analytics Partners

High severity Uncommon · 13 of 325 platforms
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Document Record

What it is

BeReal shares personal data including usage patterns, device identifiers, and behavioral data with third-party advertising and analytics companies to deliver and measure targeted ads.

This analysis describes what BeReal's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational mechanism for monetization of the service through third-party advertising partnerships. It clarifies that data sharing with these partners occurs as part of the infrastructure supporting the free service offering.

Consumer impact (what this means for users)

Your data flows to multiple third-party advertisers and analytics providers, reducing your control over your personal information and potentially enabling extensive cross-platform tracking.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Email privacy@bereal.com requesting opt-out of data sharing for advertising purposes. State your account details and specifically request that your data not be shared with third-party advertising partners.

How other platforms handle this

LinkedIn Medium

We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries), (ii) with your separate permission (e.g., in a lead generation form) or (iii) data already v...

Zoom Medium

Zoom may share personal data with third-party advertising partners and analytics providers to deliver targeted advertising and measure the effectiveness of advertising campaigns. This may include sharing identifiers, device information, and behavioral data with partners such as advertising networks.

Airbnb Medium

We may share your information with advertising partners to deliver personalized advertisements on third-party websites and applications. This includes sharing device identifiers, browsing activity on the Airbnb platform, and inferred interests with advertising networks and analytics providers to sho...

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▸ View Original Clause Language DOCUMENT RECORD
"
To allow us to monetize the ad inventory of our app and provide users with free products and services, we can share your information with our partners. Those partners usually collect data via their own tools (Software development Kits or "SDK" and cookies) but we can also provide them with supplemental information relating to you that we hold.

— Excerpt from BeReal's BeReal Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

Sharing personal data for behavioral advertising implicates GDPR Article 6(1)(a) consent requirements and the ePrivacy Directive for cookie/tracker-based sharing; under CPRA, sharing data for cross-context behavioral advertising constitutes a 'sale or share' triggering opt-out rights for California residents.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC regulates unfair or deceptive data sharing practices and has authority over companies that fail to honor user opt-out requests for behavioral advertising.
    File a complaint →
  • State AG
    California's Attorney General enforces CCPA/CPRA opt-out rights for sale and sharing of personal information for cross-context behavioral advertising.
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
BeReal Privacy Policy
Entity
BeReal
Document last updated
May 5, 2026
Tracking information
First tracked
March 20, 2026
Last verified
March 20, 2026
Record ID
CA-P-001310
Document ID
CA-D-00250
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
4d935d53ed9663cf96d1775f96c271d89ff3f9a37557b2797d6e4eee6f1993b2
Analysis generated
March 20, 2026 06:48 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: BeReal
Document: BeReal Privacy Policy
Record ID: CA-P-001310
Captured: 2026-03-20 06:48:38 UTC
SHA-256: 4d935d53ed9663cf…
URL: https://conductatlas.com/platform/bereal/bereal-privacy-policy/data-sharing-with-advertising-and-analytics-partners/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does BeReal's Data Sharing with Advertising and Analytics Partners clause do?

This clause establishes the operational mechanism for monetization of the service through third-party advertising partnerships. It clarifies that data sharing with these partners occurs as part of the infrastructure supporting the free service offering.

How does this clause affect you?

Your data flows to multiple third-party advertisers and analytics providers, reducing your control over your personal information and potentially enabling extensive cross-platform tracking.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 13 platforms. See the full comparison.

Is ConductAtlas affiliated with BeReal?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by BeReal.