Asana and its advertising partners use cookies and tracking pixels to monitor how you use the service and to show you targeted ads, though you can limit this through browser settings or the OneTrust cookie consent tool.
This analysis describes what Asana's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes the operational framework for data collection through tracking technologies and specifies the purposes (usage analytics and personalization). It designates responsibility to both the service provider and third-party partners in implementing these collection mechanisms.
Asana's use of advertising trackers, including Google Analytics and DoubleClick integrations visible in the page source, means your browsing and usage behavior may be shared with advertising networks for targeting purposes unless you actively opt out via Asana's cookie consent tool or browser settings.
How other platforms handle this
Cookies may also allow us and our service providers to collect data about your use of our services, including text you enter, screen recordings of your mouse movements, and other interactions as you browse and use our services, even if you don't have an account or Profile.
We, or vendors we engage, may automatically collect information about your use of our website or services through cookies and similar technologies. This may include navigational and network-related activity...
These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor.
"We and our third-party partners use cookies, web beacons, pixels, and similar tracking technologies to collect information about your use of our Services and to provide you with personalized content and advertisements. You can control cookies through your browser settings and other tools. For more information about our use of cookies, please see our Cookie Policy.Excerpt from Asana's Privacy Statement
REGULATORY FRAMEWORK: Implicates EU ePrivacy Directive (2002/58/EC as amended), GDPR Art.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
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The clause establishes the operational framework for data collection through tracking technologies and specifies the purposes (usage analytics and personalization). It designates responsibility to both the service provider and third-party partners in implementing these collection mechanisms.
Asana's use of advertising trackers, including Google Analytics and DoubleClick integrations visible in the page source, means your browsing and usage behavior may be shared with advertising networks for targeting purposes unless you actively opt out via Asana's cookie consent tool or browser settings.
ConductAtlas has identified this type of provision across 295 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Asana.