This analysis describes what Amplitude's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision delineates Amplitude's legal responsibilities under data protection frameworks by specifying when Amplitude bears primary accountability for data handling decisions versus when it operates under customer instructions. The classification determines which party holds primary obligations under applicable data protection regulations and customer contractual requirements.
Under this provision, users' personal information processed by Amplitude may be subject to different handling standards depending on the context: when collected directly by Amplitude for its own operations, Amplitude determines the processing purposes and scope; when Amplitude processes information on behalf of its customers, the data handling is governed by customer instructions and separate data processing agreements.
How other platforms handle this
Mixpanel acts as a data processor on behalf of its customers (the controllers) when processing end user data through the Mixpanel analytics platform, and as a data controller with respect to data it collects about its own website visitors and account holders.
When our business customers use certain Services, we generally process and store limited personal information on their behalf as a data processor. For certain products such as Docusign's Contract Lifecycle Management (CLM) and Identity products, we may act as a processor and as a controller in certa...
We may record any telephone calls between you and our agents or other representatives for training and quality assurance purposes.
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"Amplitude acts as a data controller when we collect and use Personal Information for our own purposes, such as providing and improving our Services, marketing, and other business operations. When Amplitude processes Personal Information on behalf of our customers (for example, event data that our customers send to us about their end users), Amplitude acts as a data processor or service provider.— Excerpt from Amplitude's Amplitude Privacy Notice
We read the privacy policies and terms of service of 38 AI platforms. Here is what they say about training, retention, arbitration, and liability.
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This provision delineates Amplitude's legal responsibilities under data protection frameworks by specifying when Amplitude bears primary accountability for data handling decisions versus when it operates under customer instructions. The classification determines which party holds primary obligations under applicable data protection regulations and customer contractual requirements.
Under this provision, users' personal information processed by Amplitude may be subject to different handling standards depending on the context: when collected directly by Amplitude for its own operations, Amplitude determines the processing purposes and scope; when Amplitude processes information on behalf of its customers, the data handling is governed by customer instructions and separate data processing agreements.
ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.
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