Activision · Activision Privacy Policy

Third-Party and Affiliate Data Sharing

High severity
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What it is

Activision may transfer or disclose your personal information to third parties, affiliates, and service providers as described in their privacy policy.

Consumer impact (what this means for users)

Your personal information may be shared with Activision's affiliates (including Microsoft), advertising partners, and service providers, which could result in your data being used for purposes beyond the original gaming context.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Visit Activision's privacy policy page to find the 'Do Not Sell or Share My Personal Information' link and submit an opt-out request to restrict sharing of your data with third parties.

Cross-platform context

See how other platforms handle Third-Party and Affiliate Data Sharing and similar clauses.

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Why it matters (compliance & risk perspective)

Data sharing with third parties — including advertising partners, analytics providers, and Microsoft (following the 2023 acquisition) — means your personal data may be used in ways and by entities beyond Activision itself.

View original clause language
This Privacy Policy explains how Activision collects, stores, uses and transfers or discloses your Information; applies to all Activision websites, products and services ('Properties').

Institutional analysis (Compliance & legal intelligence)

REGULATORY FRAMEWORK: Third-party data sharing implicates GDPR Art. 6 (lawful basis), Art. 28 (processor agreements), Art. 26 (joint controllers), and Art. 44-49 (international transfers); CCPA §1798.115 (right to know about disclosures to third parties); CPRA §1798.135 (right to opt out of sharing for cross-context behavioral advertising); and FTC Act Section 5. Following Microsoft's acquisition of Activision Blizzard (October 2023), intra-group data flows require specific analysis under GDPR Chapter V transfer mechanisms.

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Applicable agencies

  • FTC
    The FTC has authority over unfair or deceptive data sharing practices and enforces against companies that share consumer data in ways inconsistent with their privacy disclosures.
    File a complaint →
  • State AG
    California's Attorney General and the California Privacy Protection Agency enforce CCPA/CPRA sharing opt-out rights and can bring enforcement actions for violations of California residents' data rights.
    File a complaint →

Provision details

Document information
Document
Activision Privacy Policy
Entity
Activision
Document last updated
April 29, 2026
Tracking information
First tracked
April 18, 2026
Last verified
April 18, 2026
Record ID
CA-P-003054
Document ID
CA-D-00308
Evidence Provenance
Source URL
Wayback Machine
SHA-256
6e06cfe496f382ae1146d1aec7e46cbbd739a4c0507254fbb5ba12ebe49d87b0
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Activision | Document: Activision Privacy Policy | Record: CA-P-003054
Captured: 2026-04-18 12:06:35 UTC | SHA-256: 6e06cfe496f382ae…
URL: https://conductatlas.com/platform/activision/activision-privacy-policy/third-party-and-affiliate-data-sharing/
Accessed: May 2, 2026
Classification
Severity
High
Categories

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