Device identifiers and phone numbers are persistent identifiers that can be used to track users across services and sessions even when cookies are cleared, making them a foundational element of cross-device advertising profiles.
Shein
· Shein Terms and Conditions
This persistent identifier survives cookie clearing in some configurations and allows Shein to recognize you and track your behavior across multiple visits, even if you haven't logged in or if you've cleared your cookies.
The collection of IP addresses, device identifiers, and behavioral logs enables Discord and its partners to associate activity across sessions and devices, which is relevant to advertising targeting, security enforcement, and analytics use cases described elsewhere in the policy.
Google collects a broad set of device-level data including all installed applications, not just those from Google Play, for security analysis purposes, and some data collection continues even after a user opts out of certain protections.
Location and device data can reveal sensitive information about your daily habits, movements, and financial activity patterns, and this data is used in profiling and fraud detection processes.
The breadth of device-level data collection, including local network scanning and sensor data, goes beyond what many users would expect from a music streaming service and can enable precise device fingerprinting and behavioral tracking.
Microsoft
· Microsoft Privacy Statement (Legacy)
Diagnostic data collection is enabled by default on Windows devices, meaning that unless you actively change your settings, Microsoft continuously receives information about your device usage, installed applications, and system activity.
Users may assume that direct messages on a professional networking platform are private, but the policy discloses that message content is collected as personal data, which has implications for how confidentially users can communicate.
Stash
· Stash Privacy Policy
Consumers who rely on browser privacy settings to limit tracking will find those controls have no effect on Stash's data collection practices.
Several state privacy laws now require businesses to honor browser-based opt-out signals such as the Global Privacy Control; State Farm's stated non-support for these signals may create compliance exposure in states where honoring such signals is legally required.
Uber
· Uber Privacy Notice
Your bank account number, earnings records, and tax identification information are among the most sensitive financial data that exists, and sharing this with third parties creates risk of financial fraud if any party in the chain is compromised.
Uber
· Uber Privacy Notice
Your driving behavior data is used to assess your performance and is shared with insurance partners, which could affect your insurance rates, coverage, and your continued access to the Uber platform.
Most consumers expect online privacy policies to cover only digital interactions; the explicit extension to in-store behavior means your purchase history, payment methods, and physical presence at store locations are also within scope for data collection and use.
Twilio
· Twilio Privacy Notice
Consumers who receive SMS messages or calls routed through Twilio's platform may not realize their communications data is not protected by this policy, creating a transparency gap about how their personal data is handled in Twilio's core business.
The breadth of data collection — spanning content, transactional, behavioral, and device data — means Discord builds a detailed profile of users that can be used for multiple purposes including advertising and product improvement.
Uber
· Uber Privacy Notice
Uber shares your financial data including total earnings with tax authorities and financial institutions, which has direct implications for your tax obligations and financial privacy, including mandatory IRS Form 1099 reporting once you earn above the applicable threshold.
The use of payment and financial data for marketing purposes beyond transaction processing is a sensitive secondary use that consumers rarely anticipate and that can implicate financial privacy laws and FTC standards.
Uber
· Uber Privacy Notice
Financial account data and tax information are sensitive categories of personal data whose exposure creates direct financial risk; the notice authorizes Uber to retain and use this data for both payment processing and tax compliance, and to share it with financial services partners and tax authorities.
Financial transaction data is highly sensitive and its collection — combined with location data — creates a detailed profile of your purchasing behavior that could be used for profiling, targeting, or exposed in a data breach.
SoFi
· SoFi Privacy Notice
Because SoFi operates as a bank, lender, broker-dealer, and insurance provider, the personal information it collects and shares is subject to multiple overlapping federal and state financial privacy laws, and consumers should understand which SoFi entity and product governs their specific data.
The combination of granular gameplay behavior data with persistent device identifiers and IP addresses creates a comprehensive profile of users that can be used for targeted advertising, sold to partners, or potentially used to identify users across different platforms.
Gameplay data collection creates a detailed behavioral profile of your gaming habits that Nintendo can use for product improvement, marketing, and potentially third-party sharing.
Detailed gameplay behavioral data enables profiling of individual users over time and can be combined with device identifiers and advertising data to build comprehensive user profiles used for targeted advertising and product decisions.
The policy states that gameplay interactions, purchase history, device identifiers, and IP addresses are collected, which together can form a detailed behavioral profile of each user.
This type of behavioral and gameplay data builds a detailed profile of your habits and social connections, which can be shared with third-party game developers and used for targeted advertising.
Steam
· Steam Privacy Policy
Your game statistics and device identifiers are linked to your persistent Steam ID, creating a long-term behavioral profile that can reveal sensitive details about your habits, preferences, mental state, and lifestyle — data that goes well beyond what is needed simply to run a gaming service.
Steam
· Steam Privacy Policy
Game statistics and device identifiers are persistent data that build a detailed profile of your gaming behavior over time, and this data may be shared with third-party developers as described elsewhere in the policy.
Your Ticketmaster profile may be enriched with demographic and interest data sourced from third-party advertising partners rather than information you provided directly, which broadens the scope of personal data held about you beyond what you knowingly shared.
Stash
· Stash Privacy Policy
Beyond your financial data, Stash tracks where you are and how you behave digitally, building a detailed profile that may be used for marketing or shared with third parties.
Stash
· Stash Privacy Policy
Geolocation data collected through a financial app can reveal sensitive patterns about your daily life, routine, and physical location, and its sharing with third-party analytics vendors may extend beyond what users expect when using an investment platform.