Salesforce · Salesforce Privacy Statement · View original document ↗

Advertising Data Sharing and Opt-Out Right

Medium severity Medium confidence Explicitdocumentlanguage Unique · 0 of 343 platforms
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Document Record

What it is

Salesforce may share your personal data with third-party advertising networks so that you can be shown targeted ads on other websites and apps. You have the right to opt out of this specific type of sharing.

This analysis describes what Salesforce's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Your personal data may follow you across the internet through advertising partnerships. The opt-out right is meaningful but requires you to actively submit a request.

Interpretive note: The adequacy and persistence of the opt-out mechanism and the specific legal basis relied upon for advertising sharing under GDPR are not detailed in this document; their sufficiency may vary by jurisdiction and enforcement interpretation.

Clause Stability Stable

0
Changes
3
Months Monitored
May 9, 2026
First Seen
May 22, 2026
Last Seen
This clause type exists across 3350 other provisions on other platforms.

Consumer impact (what this means for users)

Salesforce may share personal data with third-party ad networks for behavioral advertising outside Salesforce platforms. California residents in particular should note this may qualify as a 'sale or sharing' under CCPA, triggering specific opt-out rights you can exercise through the privacy request form.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Visit the Salesforce privacy request form at the URL above. Select the opt-out of data sharing for advertising option, complete the required identity verification fields, and submit the form.

How other platforms handle this

Ledger Medium

At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.

Garmin Medium

If you are located in the European Economic Area, Switzerland, or the United Kingdom, you have the right to access, correct, or erase your personal data; the right to restrict or object to our processing of your personal data; the right to data portability; and, where our processing is based on your...

Strava Medium

We may display advertisements on our Services and those advertisements may be targeted to your interests based on your personal information. We may share your personal information with advertising partners for interest-based advertising purposes. You may opt out of interest-based advertising by visi...

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
Know what categories of Personal Data are shared for delivering advertisements on non Salesforce websites, applications, and services and the categories of recipients of such Personal Data; Opt out of the sharing of your Personal Data for delivering advertisements on non-Salesforce websites, applications, and services.

— Excerpt from Salesforce's Salesforce Privacy Statement

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

REGULATORY LANDSCAPE: This provision directly engages CCPA as amended by CPRA, under which sharing personal data for cross-context behavioral advertising constitutes 'sharing' regardless of monetary exchange, triggering opt-out rights. Under GDPR, sharing data with advertising networks requires a valid legal basis, which in practice often requires freely given, informed consent rather than a legitimate interests basis given the nature of behavioral advertising. The FTC has authority over deceptive advertising data practices. GOVERNANCE EXPOSURE: High for California-resident data. The disclosure that Salesforce shares personal data for ads on non-Salesforce platforms and provides an opt-out mechanism is consistent with CCPA requirements. However, the adequacy of the opt-out mechanism's implementation, including whether it is as easy as opting in and whether it persists across devices, is subject to CPRA regulatory scrutiny. JURISDICTION FLAGS: California residents have the strongest statutory opt-out rights under CPRA. EU and UK users may have stronger protections in practice, as GDPR's consent requirements for behavioral advertising may limit this sharing unless freely given consent is obtained. Other US states with comprehensive privacy laws enacted since 2022 may also provide opt-out rights for targeted advertising. CONTRACT AND VENDOR IMPLICATIONS: Organizations that receive leads or other data from Salesforce's marketing ecosystem should assess whether downstream advertising activities create joint-controller relationships requiring formal agreements. Third-party ad networks receiving data from Salesforce should also be evaluated as vendors in procurement reviews. COMPLIANCE CONSIDERATIONS: Compliance teams should audit the opt-out mechanism to confirm it meets CPRA's accessibility and persistence requirements. Records of opt-out requests and their processing should be maintained. For GDPR contexts, the legal basis relied upon for this advertising sharing should be documented and reviewed against applicable supervisory authority guidance on legitimate interests versus consent for behavioral advertising.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC enforces the EU-U.S. Data Privacy Framework and has authority over unfair or deceptive data practices, including behavioral advertising data sharing practices
    File a complaint →
  • State AG
    California's Attorney General and the California Privacy Protection Agency enforce CCPA and CPRA opt-out of sharing rights for targeted advertising
    File a complaint →

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
Colorado AI Act
US-CO
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Salesforce Privacy Statement
Entity
Salesforce
Document last updated
May 5, 2026
Tracking information
First tracked
May 9, 2026
Last verified
May 9, 2026
Record ID
CA-P-007218
Document ID
CA-D-00202
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
c8f21ba713a0a380cbbc7d9628803d1d80804e0588bd331250df45b9a62ac5d3
Analysis generated
May 9, 2026 16:18 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Salesforce
Document: Salesforce Privacy Statement
Record ID: CA-P-007218
Captured: 2026-05-09 16:18:56 UTC
SHA-256: c8f21ba713a0a380…
URL: https://conductatlas.com/platform/salesforce/salesforce-privacy-statement/advertising-data-sharing-and-opt-out-right/
Accessed: June 29, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Salesforce's Advertising Data Sharing and Opt-Out Right clause do?

Your personal data may follow you across the internet through advertising partnerships. The opt-out right is meaningful but requires you to actively submit a request.

How does this clause affect you?

Salesforce may share personal data with third-party ad networks for behavioral advertising outside Salesforce platforms. California residents in particular should note this may qualify as a 'sale or sharing' under CCPA, triggering specific opt-out rights you can exercise through the privacy request form.

Is ConductAtlas affiliated with Salesforce?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Salesforce.