Robinhood states it shares personal information with advertising networks and analytics companies for targeted advertising purposes, and California residents can opt out of this sharing.
This analysis describes what Robinhood's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Sharing of personal information with advertising networks for cross-context behavioral advertising constitutes a form of data sharing that triggers CPRA opt-out rights for California residents and may engage similar rights under other state privacy laws.
The updated privacy policy reorganizes how Robinhood discloses its handling of financial information, now grouping GLBA-regulated disclosures by individual service entity with updated reference links rather than listing all entities in a single section. The policy also removed coverage of Robinhood Social, meaning privacy practices for that social media product are no longer described in this statement. The revised policy clarifies that it applies when you are logged into services or interact through online customer service channels, and directs users to a separate Robinhood Markets US Online Privacy Statement for information about non-financial data collection practices.
View change record →Changed from general description to specific list of shared data types (hashed email, device identifiers, online activity) and removed explicit mention of opt-out rights in this provision.
View full change record →The policy authorizes sharing of user data with advertising networks and analytics providers for behavioral advertising, meaning user data including identifiers and activity may be used to serve targeted ads across platforms; California residents can opt out through Robinhood's privacy settings.
How other platforms handle this
The types of third parties your information may be disclosed to include: our resellers and other sales and advertising partners, retailers, advertisers, ad agencies, advertising networks and platforms, information service providers, fraud monitoring and prevention providers, and publishers.
Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud
we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.
"Advertising networks. Analytics providers. We may share your personal information with third parties for cross-context behavioral advertising purposes. California residents have the right to opt out of the sale or sharing of their personal information.Excerpt from Robinhood's Privacy Policy
1) REGULATORY LANDSCAPE: Sharing for cross-context behavioral advertising engages CCPA as amended by CPRA, which treats such sharing as equivalent to a sale requiring opt-out rights.
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Sharing of personal information with advertising networks for cross-context behavioral advertising constitutes a form of data sharing that triggers CPRA opt-out rights for California residents and may engage similar rights under other state privacy laws.
The policy authorizes sharing of user data with advertising networks and analytics providers for behavioral advertising, meaning user data including identifiers and activity may be used to serve targeted ads across platforms; California residents can opt out through Robinhood's privacy settings.
ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.
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