This analysis describes what Riot Games's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes the operational scope of data sharing for advertising purposes, specifying both the categories of recipients (advertising networks, social media platforms, advertising technology providers) and the types of data subject to sharing (identifiers, device information, interaction data). This defines how user information flows beyond Riot Games' direct control.
Riot Games has restructured how it presents information about data collection and use in its privacy notice. The company narrowed its third-party disclaimer by removing the phrase 'we don't own or control,' replacing it with 'we don't control'—a distinction that may affect which entities the company is claiming it has no privacy responsibility for. For California residents, the notice now consolidates information about categories of personal information and their purposes into a single section rather than splitting them across the document. The practical implication depends on how Riot Games operationally interprets 'control' in relation to its business relationships and how California regulators view this language under CCPA notice requirements.
View change record →Users' personal information, including identifiers and device information, is subject to sharing with external advertising partners under this authorization. The terms apply as written upon continued use of the service, meaning persistent use constitutes acceptance of this data sharing practice.
How other platforms handle this
We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...
We may share your personal information with third parties in the following circumstances: With service providers who perform services on our behalf, such as data analytics, marketing, customer service, and technology services. With financial partners, including banks, brokerage firms, and payment pr...
Sending you information about Adobe products and services, special offers and similar information, and sharing your information with third parties for their own marketing purposes, where your consent is not required; In some cases, in order to show you more relevant ads, we disclose with social medi...
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"We may share your personal information with third-party advertising partners to deliver targeted advertising to you on and off our services. This may include sharing identifiers, device information, and information about your interactions with our services with advertising networks, social media companies, and other advertising technology providers.— Excerpt from Riot Games's Riot Games Privacy Notice
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The provision establishes the operational scope of data sharing for advertising purposes, specifying both the categories of recipients (advertising networks, social media platforms, advertising technology providers) and the types of data subject to sharing (identifiers, device information, interaction data). This defines how user information flows beyond Riot Games' direct control.
Users' personal information, including identifiers and device information, is subject to sharing with external advertising partners under this authorization. The terms apply as written upon continued use of the service, meaning persistent use constitutes acceptance of this data sharing practice.
ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.
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