Intuit may share your personal information, including data derived from your financial activity, with advertising networks and analytics companies who may use it for their own purposes.
This analysis describes what Intuit's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Sharing financial and behavioral data with third-party advertising networks goes beyond what most consumers expect when filing taxes or managing their business accounts, and the acknowledgment that partners may use data for their own purposes limits Intuit's control over downstream use.
Interpretive note: The specific categories of personal information shared with advertising partners and the contractual constraints placed on those partners are not fully detailed in the global statement, creating interpretive uncertainty about the practical scope of sharing.
The updated terms establish new procedures for handling personal data complaints related to international data transfers under the EU-U.S., UK Extension, and Swiss-U.S. Data Privacy Frameworks. Users from these jurisdictions now have access to defined complaint and dispute resolution mechanisms, including referral to TRUSTe as an alternative dispute provider at no cost, and binding arbitration under certain conditions. Additionally, the policy now requires that before personal data is used for a materially new purpose or shared with external parties not covered as processors, Mailchimp will offer users the opportunity to opt out through appropriate means or collect opt-in consent.
View change record →Personal information you provide to TurboTax or QuickBooks may reach third-party advertising and analytics companies, who the policy acknowledges may use it for their own purposes, meaning your data can flow outside Intuit's control.
How other platforms handle this
Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud
we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.
Third-party apps use data from Gemini consistent with their own privacy policies and terms.
"We may share your personal information with third-party service providers, business partners, and advertising networks to help us deliver targeted advertising, analyze product usage, and improve our services. These third parties may use your information for their own purposes in accordance with their privacy policies.Excerpt from Intuit's Privacy Statement
REGULATORY LANDSCAPE: Third-party data sharing for advertising engages CPRA's right to opt out of sale or sharing of personal information and its restrictions on sensitive personal information.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Search "[your state] attorney general consumer complaint" to find your state's direct complaint form
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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Sharing financial and behavioral data with third-party advertising networks goes beyond what most consumers expect when filing taxes or managing their business accounts, and the acknowledgment that partners may use data for their own purposes limits Intuit's control over downstream use.
Personal information you provide to TurboTax or QuickBooks may reach third-party advertising and analytics companies, who the policy acknowledges may use it for their own purposes, meaning your data can flow outside Intuit's control.
ConductAtlas has identified this type of provision across 287 platforms. See the full comparison.
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