This analysis describes what Intuit's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
A user's deletion request or end of their contractual relationship with Intuit does not guarantee erasure; legal and regulatory obligations may override those requests and compel continued retention.
Interpretive note: The excerpt uses an ellipsis suggesting additional retention grounds beyond those stated in the canonical claim. The canonical claim reflects only the two grounds visible in the excerpt; other grounds may exist but are not available for analysis.
The updated privacy statement removes detailed disclosures about how Intuit uses cookies, pixels, and tracking technologies to deliver targeted advertising. Previously, the policy explicitly stated that Intuit and advertising partners may disclose information like IP addresses and device identifiers to show more relevant ads, and that users could opt-out through 'Customize Settings'. The revised statement now references only a separate Cookies Policy without reproducing this information inline. Users seeking specifics on cookie consent options and advertising data sharing must consult the linked Cookies Policy document.
View change record →The updated privacy policy removes prior explicit disclosures about third-party advertising cookies and opt-out mechanisms that were previously available to users. Specifically, the policy no longer states that users can decline third-party advertising cookies through a 'Customize Settings' option, nor does it describe how advertising partners may receive limited personal information like IP addresses and device identifiers for ad targeting. The footer now contains only a general reference to cookie management without the prior transparency on advertising partner data sharing. You can review Intuit's full Cookies Policy for current information on how cookies and advertising technologies are used.
View change record →Intuit's updated privacy statement now explicitly discloses that it shares limited personal information, such as IP addresses and device identifiers, with advertising partners to deliver targeted ads both on and off its sites. The company characterizes these practices as potentially constituting 'sharing' or 'targeted advertising' under applicable law, suggesting recognition of privacy regulations like CCPA or GDPR. You can decline the use of third-party advertising cookies by selecting the 'Customize Settings' option in the cookie consent interface.
View change record →Submitting a deletion request or ending your relationship with Intuit does not ensure your personal information will be erased; Intuit may be required to retain it for legal or regulatory compliance or for legal claims.
How other platforms handle this
We store your personal information for a period of time that is consistent with the business purposes set forth in Section 3 of this policy or as long as needed to fulfill and comply with legal obligations.
Ancestry also retains certain information as reasonably necessary to comply with our legal obligations (including law enforcement requests), resolve disputes, maintain security, prevent fraud and abuse, as well as to comply with tax, payment industry, securities...
We keep some data until you delete your Google Account, such as information about how often you use Gemini Apps.
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"Even if you submit a deletion request or if our contractual relationship has ended, we may be required to maintain your personal information for as long as necessary to: comply with our legal or regulatory compliance needs…to exercise, establish or defend legal claims…— Excerpt from Intuit's Intuit Privacy Statement
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A user's deletion request or end of their contractual relationship with Intuit does not guarantee erasure; legal and regulatory obligations may override those requests and compel continued retention.
Submitting a deletion request or ending your relationship with Intuit does not ensure your personal information will be erased; Intuit may be required to retain it for legal or regulatory compliance or for legal claims.
ConductAtlas has identified this type of provision across 274 platforms. See the full comparison.
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