This analysis describes what Grubhub's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes the operational scope of geolocation data collection and defines the categories of authorized uses and recipients. It establishes that geolocation data flows to external advertising partners as part of the platform's advertising and analytics infrastructure, which affects the breadth of entities with access to location information.
Users who grant permission to location access authorize Grubhub to retain and use their precise geolocation for platform operations, service improvement, and personalized recommendations. The terms also authorize Grubhub to share geolocation data with third-party ad networks and advertising partners for targeted advertising purposes outside Grubhub's direct control.
How other platforms handle this
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We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...
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"We collect geolocation information from you, such as your precise or approximate location as determined through data such as your IP address or GPS data, when you give us permission to do so. We may use this information to: (i) facilitate order and delivery services; (ii) analyze use of and improve the Platform and our Services; (iii) detect and prevent fraud; and (iv) personalize your Grubhub experience, including which Merchants and items we recommend to you and any ads you may see from us. We may share geolocation information with ad networks and other advertising partners for the purpose of cross-context behavioral advertising.— Excerpt from Grubhub's Grubhub Privacy Policy
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The provision establishes the operational scope of geolocation data collection and defines the categories of authorized uses and recipients. It establishes that geolocation data flows to external advertising partners as part of the platform's advertising and analytics infrastructure, which affects the breadth of entities with access to location information.
Users who grant permission to location access authorize Grubhub to retain and use their precise geolocation for platform operations, service improvement, and personalized recommendations. The terms also authorize Grubhub to share geolocation data with third-party ad networks and advertising partners for targeted advertising purposes outside Grubhub's direct control.
ConductAtlas has identified this type of provision across 3 platforms. See the full comparison.
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