Provision record
Google Ads · Google Ads Restricted Content Policy · View original document ↗

Ads must not promote discrimination

High severity Explicit document language Common · 245 of 352 platforms
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This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

Pinterest Ads Medium

Can't associate the consumption of alcohol to enhanced physical performance, improved social standing or better sexual success

Meta Medium

The names you choose and criteria you establish for your events, conversions, and any custom audiences you create must not reflect, imply or be based on any category of information described in this Section 1.h.

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▸ View Original Clause Language DOCUMENT RECORD
"
(ii) include or promote any discrimination based on sex, racial or ethnic origin, nationality, religion or belief, disability, age or sexual orientation

Excerpt from Google Ads's Restricted Content Policy

Provision details

Document information
Document
Google Ads Restricted Content Policy
Entity
Google Ads
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
July 9, 2026
Record ID
CA-P-062504
Document ID
CA-D-00855
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
dd73e271735cb4bd0cacc816685f2179937cf185887daa3d9d16fc9f70ba5794
Analysis generated
May 20, 2026 12:41 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Ads
Document: Google Ads Restricted Content Policy
Record ID: CA-P-062504
Captured: 2026-05-20 12:41:19 UTC
SHA-256: dd73e271735cb4bd…
URL: https://conductatlas.com/platform/google-ads/google-ads-restricted-content-policy/provision/CA-P-062504/ads-must-not-promote-discrimination/
Accessed: Aug. 2, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Google Ads's Ads must not promote discrimination clause do?

The clause states: “(ii) include or promote any discrimination based on sex, racial or ethnic origin, nationality, religion or belief, disability, age or sexual orientation”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 245 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Ads.