This analysis describes what FanDuel's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause establishes the operational scope of FanDuel's advertising data practices by specifying which identifiers and data sources the company and its partners may use for ad targeting, performance measurement, and cross-platform campaign delivery. It defines how personal information may be processed through advertising infrastructure.
The updated privacy policy no longer explicitly covers the FanDuel Fantasy Picks platform (www.fanduel.com/picks) and its mobile app. Previously, the policy stated it applied to the DFS Site, Skill Games Site, and Picks Site together. Now only the DFS Site and Skill Games Site are listed in the policy scope. This creates ambiguity about what privacy rules, data collection practices, retention periods, and user rights apply to your Fantasy Picks account. You should review FanDuel's website to determine whether a separate privacy policy governs Fantasy Picks data, or contact FanDuel directly to clarify what privacy terms apply to that service.
View change record →Under these terms, users' tracking identifiers, location data, and hashed personal information may be shared with advertising partners and used to deliver targeted ads across multiple websites, apps, and devices. The terms authorize performance measurement of these advertising campaigns based on user engagement data.
How other platforms handle this
Information from cookies and similar technologies. See our Cookies Policy for more information. Information we receive from our marketing partners, including in some instances what marketing content you viewed or the actions you take on and off our Sites and Apps, to better understand your preferenc...
We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...
Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well. This allows the web server to recognize your...
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"Just as these technologies may be used to target ads on our websites and apps, we, or our advertising partners, may use these same technologies and data points (e.g., mobile identifiers, cookie identifiers, location-based data), through our Services or through other services, to target advertising (for ourselves or other companies) on other sites or mobile apps. Sometimes, these identifiers may be derived from a hashed or encrypted version of personal information such as your email address. We may use this information to measure the performance of our advertising as well, for instance, to evaluate which ads or content our users prefer, or which are most effective. In addition, sometimes we or an advertising partner may tailor advertising to you across different devices.— Excerpt from FanDuel's FanDuel Privacy Policy
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This clause establishes the operational scope of FanDuel's advertising data practices by specifying which identifiers and data sources the company and its partners may use for ad targeting, performance measurement, and cross-platform campaign delivery. It defines how personal information may be processed through advertising infrastructure.
Under these terms, users' tracking identifiers, location data, and hashed personal information may be shared with advertising partners and used to deliver targeted ads across multiple websites, apps, and devices. The terms authorize performance measurement of these advertising campaigns based on user engagement data.
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