FanDuel · FanDuel Privacy Policy · View original document ↗

Third-Party Advertising and Cross-Device Tracking

High severity Unique · 0 of 325 platforms
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Recent governance activity FanDuel recorded 2 documented changes in the last 30 days.
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This analysis describes what FanDuel's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational scope of FanDuel's advertising data practices by specifying which identifiers and data sources the company and its partners may use for ad targeting, performance measurement, and cross-platform campaign delivery. It defines how personal information may be processed through advertising infrastructure.

Recent Activity

This document changed recently

Medium Apr 29, 2026

The updated privacy policy no longer explicitly covers the FanDuel Fantasy Picks platform (www.fanduel.com/picks) and its mobile app. Previously, the policy stated it applied to the DFS Site, Skill Games Site, and Picks Site together. Now only the DFS Site and Skill Games Site are listed in the policy scope. This creates ambiguity about what privacy rules, data collection practices, retention periods, and user rights apply to your Fantasy Picks account. You should review FanDuel's website to determine whether a separate privacy policy governs Fantasy Picks data, or contact FanDuel directly to clarify what privacy terms apply to that service.

View change record →

Consumer impact (what this means for users)

Under these terms, users' tracking identifiers, location data, and hashed personal information may be shared with advertising partners and used to deliver targeted ads across multiple websites, apps, and devices. The terms authorize performance measurement of these advertising campaigns based on user engagement data.

How other platforms handle this

Mixpanel Medium

We use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and Service, including your browser type, referring URL, pages visited, and time spent on pages. We may use this information to analyze trends, administer the site, track use...

Datadog Medium

We and our third-party partners may use cookies, web beacons, and similar tracking technologies to collect information about your use of the Sites. Cookies are small data files stored on your browser or device. We use both session cookies and persistent cookies. We may also use web beacons, pixel ta...

Netflix Medium

cookie data, resettable device identifiers, advertising identifiers and other unique identifiers (described below in the section "Cookies and other Technologies").

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▸ View Original Clause Language DOCUMENT RECORD
"
Just as these technologies may be used to target ads on our websites and apps, we, or our advertising partners, may use these same technologies and data points (e.g., mobile identifiers, cookie identifiers, location-based data), through our Services or through other services, to target advertising (for ourselves or other companies) on other sites or mobile apps. Sometimes, these identifiers may be derived from a hashed or encrypted version of personal information such as your email address. We may use this information to measure the performance of our advertising as well, for instance, to evaluate which ads or content our users prefer, or which are most effective. In addition, sometimes we or an advertising partner may tailor advertising to you across different devices.

— Excerpt from FanDuel's FanDuel Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
TCPA
United States Federal
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
FanDuel Privacy Policy
Entity
FanDuel
Document last updated
May 5, 2026
Tracking information
First tracked
May 9, 2026
Last verified
May 9, 2026
Record ID
CA-P-004525
Document ID
CA-D-00351
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
b48daa833954c10a3ee302d01c130fdcd39f1fc8b8b2696b6ac743e3cc8857b0
Analysis generated
May 9, 2026 16:29 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: FanDuel
Document: FanDuel Privacy Policy
Record ID: CA-P-004525
Captured: 2026-05-09 16:29:06 UTC
SHA-256: b48daa833954c10a…
URL: https://conductatlas.com/platform/fanduel/fanduel-privacy-policy/third-party-advertising-and-cross-device-tracking/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does FanDuel's Third-Party Advertising and Cross-Device Tracking clause do?

This clause establishes the operational scope of FanDuel's advertising data practices by specifying which identifiers and data sources the company and its partners may use for ad targeting, performance measurement, and cross-platform campaign delivery. It defines how personal information may be processed through advertising infrastructure.

How does this clause affect you?

Under these terms, users' tracking identifiers, location data, and hashed personal information may be shared with advertising partners and used to deliver targeted ads across multiple websites, apps, and devices. The terms authorize performance measurement of these advertising campaigns based on user engagement data.

Is ConductAtlas affiliated with FanDuel?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by FanDuel.